Integrated Media Planner Digital, Offline >> Integrated Boutique Agency

10 hours ago

Singapore THE HACENS TALENT PTE. LTD. Full time

**YOUR NEW JOB**:
As a Media Planner, you’ll play a pivotal role in crafting and managing paid media campaigns across digital, social, and traditional platforms. You’ll work closely with both internal teams and external partners to ensure campaigns are strategic, data-driven, and results-oriented. Expect to juggle multiple campaigns simultaneously—from planning and execution to reporting and optimisation.
This full-time role that is 4 days in the office, working in a lean, agile environment where experimentation, collaboration, and accountability are key.

**WHAT IS NEEDED FROM YOU**:

- 2-4 years’ experience in media planning in an agency environment
- Hands-on experience with both digital (Meta, Google, YouTube, programmatic) & traditional (TV, OOH, print, radio) channels
- Confident working with media research tools such as Nielsen, GWI, or Comscore
- Strong analytical mindset with the ability to interpret campaign data and turn it into actionable insights
- Skilled in budget allocation, media mix modelling, and post-campaign reporting
- Excellent communication and stakeholder management skills
- Ability to work cross-functionally with creative, strategy, and client service teams

**WHAT WILL MAKE YOU STAND OUT**:

- Experience managing regional campaigns across APAC markets
- Prior experience with FMCG, lifestyle, or retail brands
- Strong negotiation skills with media vendors
- Able to move fast, stay calm, and manage multiple deadlines with ease
- Comfortable presenting to clients and defending media strategies with clarity and data

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