
Marketing and Branding Intern
1 week ago
**About us**:
Dr. Glow is a grant-funded medical aesthetics platform that empowers users to make informed decisions through transparent, consolidated, and credible information. We connect users with vetted aesthetic clinics and curate services that enhance both beauty and confidence.
We're a fast-growing company, backed by Enterprise Singapore. As a lean team, we move fast, experiment boldly, and care deeply about impact.
**About the Role**:
As a Marketing & Branding Intern, you will play a key role in developing and refining our brand identity, enhancing our visual presence, and supporting marketing campaigns. You will gain hands-on experience across branding, digital marketing, and analytics while contributing to real projects that drive awareness and bookings through our website.
**Responsibilities**:
- Conduct a brand audit and provide recommendations for improving brand identity and visual consistency.
- Develop a basic brand guide, including:
- Logo usage guidelines
- Colour palette
- Typography
- Tone of voice
- Create a competitive brand positioning map and gather customer perception insights.
- Prepare a social media content calendar and a campaign plan.
- Recommend marketing funnel and lead generation strategies.
- Design a basic marketing analytics dashboard (template or setup guide).
- Plan and execute one marketing campaign to drive awareness and bookings via our website.
**Requirements**:
- Currently pursuing a diploma/degree in Marketing, Communications, Business, or related fields.
- Strong interest in branding, design, and digital marketing.
- Basic understanding of graphic design tools (e.g., Canva, Adobe Illustrator, Photoshop) is an advantage.
- Familiarity with social media platforms and marketing tools.
- Good analytical and research skills.
- Creative, detail-oriented, and proactive in taking initiative..
**Bonus Points**:
- Hands-on experience in branding and marketing execution.
- Opportunity to contribute to brand strategy and see your work implemented.
- Mentorship and guidance from industry professionals.
- A portfolio-worthy project showcasing your impact on brand development.
Remuneration: $10/hour
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