Freelance Local Digital Specialist

2 weeks ago

Singapore Wordbank LLC Full time

Wordbank is seeking a Freelance Digital Specialist local to Singapore to assist our client with paid search & paid social channel management, ad copywriting and campaign optimization.

Our client is a leading provider of global workforce solutions, helping companies navigate the complexities of international expansion. Their innovative approach empowers businesses to grow and thrive in global markets.

**Job Description**:
We are seeking a talented and experienced Freelance PPC and Social Media Manager to join our team. In this role, you will be responsible for managing and optimizing paid search campaigns on Google and LinkedIn, ensuring lead generation and quality, providing strategic consulting, and executing content copywriting for paid search and social media.

**Responsibilities**:
**PPC Management for end client - Google**

Optimize and implement paid search campaigns on Google.
Manage lead volume and quality.
Provide monthly optimization insights.
Offer strategic consulting.
Execute content copywriting for paid search, including quarterly content refresh, collaborative concept development with Wordbank and Client input, and feedback and revisions after client review.

**Management for end client - LinkedIn**

Optimize content for implementation on paid LinkedIn.
Provide content recommendations.
Offer strategic consulting.
Execute content copywriting for paid social, including quarterly content refresh, collaborative concept development with Wordbank and Client input, and feedback and revisions after client review.

**WHO IS WORDBANK?**

We’re the marketing localization people. We connect global brands to local customers with language that engages and informs. More importantly, we're the first marketing localization agency to achieve B Corp certification. We’re committed to triple-bottom-line standards of people, planet, profit.

We look forward to hearing from you
- Proven experience in managing PPC campaigns on Google and LinkedIn.
- Proficiency in optimizing lead volume and quality.
- Strong analytical skills and ability to provide actionable insights.
- Experience in strategic consulting for PPC and social media.
- Exceptional Spanish language copywriting skills with a focus on paid search and social media content.
- Ability to collaborate effectively with internal teams and clients.
- Fluency in both English and Chinese; knowledge of Malay is a plus
- Ability to meet with end client as needed
- Detail-oriented and able to manage multiple projects simultaneously.
- Self-motivated with a passion for driving results.

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