Senior Officer, Digital Marketing

2 weeks ago


Singapore Science Centre Singapore Full time

**Position Overview**

Science Centre Singapore is dedicated to the promotion of interest, learning and creativity in science & technology through imaginative and enjoyable experiences, and to contribute to the nation's development of its human resource.

**Essential Job Functions**

The Senior Officer, Digital Marketing will be responsible for the formulation of Science Centre Singapore and its Groups of Attractions’ digital marketing strategy. He/she is also the custodian of digital assets like WeChat, YouTube, Tik Tok, etc and will be required to work with different teams to create and manage content marketing strategies to drive conversion through the optimized digital marketing campaigns.

He/she would be responsible for the planning and delivery of annual pass and rewards programme. This includes developing acquisition and retention strategies as well as studying database to provide segmentation recommendations for targeted campaigns and programmes.

He/she must be capable of studying the correlation between internal and external consumer trends when providing recommendations and improvement actions.
**Requirements**:
He/she needs to have good knowledge of Google analytics and experience in setting up and optimizing PPC campaigns, including hands-on experience in managing marketing automation and CRM tool.

**How to apply**:
Interested applicants should follow the below steps, stating full personal and career details, current and expected salary and contact number within the form.
- Download and complete the Job Application Form
- **Address**: Human Resources Department, Science Centre Singapore, 15 Science Centre Road, Singapore 609081



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