Lead - Premium Cards Manager

2 weeks ago

Singapore DCS CARD CENTRE PTE. LTD. Full time

DCS Card Centre is an innovative and forward-looking payments fintech that provides value-added card services with the most advanced technology to our customers and partners.

We offer attractive remuneration packages and reward schemes, and invite the talents to join our big family.

We believe in empowering our people with opportunities to grow and take charge of their career paths.

To oversee, formulate, develop and execute business strategies / plans for premium card products to support & contribute to the overall DCS business goals and objectives.

**Responsibilities**:

- To oversee, formulate, develop and execute business strategies /plans for premium card products.
- To develop product proposition, pricing, & promotional campaigns for premium card products.
- To track business trends, monitor market developments to identify opportunities.
- Review and enhance operating system capability and operational workflows & processes to support planned initiatives.
- Formulate, develop and execute marketing plans for acquisition, activation, and usage of customers.
- To formulate and execute acquisition campaigns to attract new signups
- To formulate and execute spend uplift campaigns to stimulate higher usage from existing customers
- To formulate and execute activation campaign to activate dormant customers, maintaining a healthy ratio of active customers.
- Review and monitor customer delivery and fulfillment processes for usage and marketing campaigns.
- Oversee and monitor profit and loss for premium card products.
- Review and monitor all support units operating charge back to the Product’s P&L.
- Oversee and monitor expenses and ensure that all marketing campaigns are conducted within the stipulated budget.
- Develop the potential of reporting staff.
- Implement proper mentoring plan, sharing with reporting staff on their strengths and areas that require improvement.

**Requirements**:

- Degree in a related field preferably (Banking, Business, Marketing and related fields).
- Good understanding of the lifestyle /preference of customers from the High Net Worth segment.
- Strong analytical and implementation skills, demonstrated ability to effectively manage multiple tasks and drive change across a complex organization and multiple stakeholders
- A team player with a positive attitude, professionalism and a strong work ethic with high level of integrity and ethics
- Meticulous personality with good interpersonal skills to work effectively with stakeholders within inter departments.

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