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Market Retail Executive Internship

2 weeks ago

Singapore Guerlain Full time

**Company Description**
Take your career to the next level in the luxury beauty and fragrance industry. Join the House of Guerlain, and become part of a prestigious global brand. As part of the LVMH family, you’ll have the opportunity to showcase your talent and contribute to our dedication to excellence.

**Guerlain**

Since 1828, the global team at Guerlain have worked as alchemists dedicated to the métiers d'Art of beauty. From fragrance and skincare to makeup and wellness spas, we lead the reinvention of Beauty with creativity and an entrepreneurial spirit. Through our products, experiences, and commitment, we aim to create wonders of beauty that respect nature and celebrate the world's diversity.

Working at Guerlain is an invitation to imagine a more beautiful world. Our innovations have elevated beauty through imagination, exceptional know-how, and the highest standards. Today, we leverage future skills, from life sciences to digital expertise, to continue creating the beauty of tomorrow. Our commitment extends beyond beauty - since 2007, we've placed biodiversity conservation at the heart of our actions, shaping beauty that's responsible and passed down to future generations. When you join Guerlain, artistry is everywhere, and wonders are born from the alchemy of diversity.
- ** RETAIL SALES DEVELOPMENT**
- Support SRM in building practical communication tools to share sales data with the retail team.
- Prepare weekly and monthly sales performance decks and present them to the Retail Team hand in hand with SRM.
- Assist SRM in building an effective incentive plan based on marketing & business needs.
- Coordinate, verify, and share results of incentives & commissions to the sales team on a monthly basis
- Visit point of sales on a weekly basis and ensure counter / boutique needs are met
- **RETAIL STAFF MANAGEMENT**
- Monitor key retail KPI and provide quantitative report to SRM
- Review retail team productivity and gather retail team needs in term of coaching & training
- Ensure new product launches information are well disseminated to the retail team:

- Prepare deck including all information related to new launch in partnership with Marketing Team
- Create a positive and strong synergy within the team, ensure positive mindset
- **RETAIL EXCELLENCE**
- Lead Mystery shopping Execution
- Communicate and give feedback to the retail team on key learnings and areas of improvement
- Assist SRM during in/out of store events and ensure perfect execution with a high level of service
- Lead Bee Gold App (CRM tool) campaigns execution to strengthen Retail Staff relationships with Guerlain members and increase retail sales:

- Create a campaign based on marketing & business priorities
- Ensure the customer focus list is well-defined
- Monitor, review, and analyze campaign performance
- Work hand in hand with the Marketing Team on developing the high clienteling network by reviewing the database and spending of Guerlain customers.
- **REPORT / ANALYSIS**
- Provide weekly & monthly sales analysis on Guerlain’s performance
- Provide boutique reports on a monthly basis
- Provide monthly competitor’s report
- Create purchase orders on a monthly basis for all retail matters

**Qualifications** Your skills and experience**
- University students who wish to get in-depth knowledge in marketing and get exposed to a leading luxury beauty Brand - the House of Dior
- Independent highly motivated fast learner
- Positive attitude with good communication skills
- Well organized and meticulous

**Additional Information** Join us**
Be part of the legacy of LVMH and Guerlain, and join us in shaping the future of beauty and fragrance.