Product Marketing Manager

1 week ago


Singapore Hyphen Group Full time

**THE ROLE**

In this role, you lead product verticals in driving sustainable business growth through developing long term growth strategy and short term impactful customer acquisition campaigns. You also get the opportunity to work closely with the greater marketing team on various brand partnerships, affiliates and performance marketing initiatives.

**YOUR TASK**
- Lead product marketing strategies to build awareness and reinforce SingSaver's leadership for your product vertical
- Manage the process of gathering market intelligence about our target audience, competitors and industry landscape to develop a product roadmap
- Develop and execute go to market strategies (including promotion and campaign planning) to acquire new customers and grow the lifetime value of the customer base
- Work closely with marketing, commercial and product teams, both locally and regionally, to ensure achievement of KPIs
- Maintaining a pulse on marketplace trends to ensure our marketing activities remain relevant to the consumer and we are constantly optimizing our efforts
- Receive initial brief from Commercial team, then bring that to life across all touchpoints, working closely with the broader marketing team as well as customer service and product, both locally and regionally.
- Manage all project timelines and provide regular reporting on sales, budget spend and ROI.
- Act as main point of contact with the regional team across performance marketing, affiliates and partnerships, briefing them on promotions and campaigns for your product vertical
- Manage direct marketing budget and all acquisition channels for your product vertical, optimizing to ensure they run cost efficiently and effectively
- Lead all advertising efforts, from upper to lower marketing funnel, including reviewing proposals plus negotiating with local publishers and media providers
- Own the development and roll-out of standardized reporting frameworks tools to assess category/vertical performance

**SKILLS & REQUIREMENTS**
- Bachelor's Degree, ideally in business or marketing
- 5+ years of crafting and executing go-to-market, digital acquisition/growth marketing with hands-on experience in new product launches, ideally with both agency and client-side experience
- Experience in ecommerce, finance, banking, fintech or personal finance industries preferred
- Ability to manage multiple campaigns at any one time to achieve the best sales results
- Strong cross-functional project management skills and proven ability to deliver on time and on budget
- Solid understanding of media mix, digital marketing and CRM concepts
- Hands-on experience managing digital advertising, especially across SEM, social channels, programmatic, branded content and advertorials
- Understanding of customer acquisition models and ability to build financial models
- Compelling negotiation and account management skills
- Excellent verbal communication and interpersonal skills
- A relentless sense of responsibility and ownership in problem-solving
- The ability to adapt quickly to the fast-paced start-up environment and process new information on the go
- Self-motivated, proactive team player with innovative ideas to inspire customer loyalty and adoption
- A team player who can work well under pressure in a fast-paced environment
- Positive attitude and ability to work with suggestions and feedback from multiple parties

LI-EN1

**What can you expect from us?**

**Impact**: We are actively empowering and connecting people to a better financial future. Join us if you want to help us achieve our mission.

**Work**:We have a team of over 400 talented individuals in 6 markets who are hyper passionate about building innovative financial solutions and making an impact on people's lives.

**Culture**: We take our work seriously but don't hesitate to keep things light. We can only create magic when we have a little bit of fun.

**Thrive**: We launched in 2014 and fast-forward 7 years we now help over 10 million monthly users make the best financial decisions. Accelerate your career and become a pioneer in your field with a leading fintech company that seeks to push the boundaries of your imagination and is committed to growing your career.

**Reputation**: We are backed by world-class organizations and companies and have raised over US$110 million from investors including Experian, Pacific Century Group, IFC - a member of the World Bank Group

**_EEO Statement_


  • Product Manager

    8 hours ago


    Singapore MD (SINGAPORE) CONSUMER PRODUCT CO. PTE. LTD. Full time

    Manage the product line life cycle from strategic planning to tactical activities, acting as a liason to support product positioning and customer demand ; Responsible for product design, user/market research, requirements analysis, project management ; Responsible for following up the requirements development trip, coordinating the design, development,...

  • Sales and Marketing

    1 week ago


    Singapore Visionary Product Marketing PTE LTD Full time

    Are you ready to make a difference in the marketing industry? We are here to help! We are one of the industry’s leading company and we specialise in marketing for a variety of companies, ranging from telcos to NGOs. **Responsibilities**: - Engaging with clients and looking for potential customers - Increasing our client’s brand awareness - Having a...

  • Product Manager

    8 hours ago


    Singapore HOWIE MARKETING PTE. LTD. Full time

    Who are we? Howie Marketing PTE LTD is a Singapore-registered e-commerce company specializing in women’s fashion. We are a joint venture with the Chinese brand LBZ (Laoban Zhou), committed to providing a comprehensive supply chain service from design to production to sales. **Job Position : Product Manager** **Job Description**: **Key...


  • Singapore AXIOM MARKETING Full time

    Career OpportunitiesAxiom Marketing is seeking a highly skilled and motivated individual to join our team as a Sales and Marketing Manager. As a member of our team, you will be responsible for promoting clients' products and services to potential customers.Key Responsibilities:Promote Clients' products and services to potential customersDevelop and Execute...

  • Marketing Manager

    4 days ago


    Singapore MALAR MARKETING PTE. LTD. Full time

    Marketing Manager Roles & Responsibilities: Oversee all marketing campaigns for their company or department Implement strategy Promote a business, product, or service Ensure the company is communicating the right messaging to attract prospective customers and retain existing ones Represent the marketing team to cross-functional groups including product...

  • Marketing Executive

    8 hours ago


    Singapore MD (SINGAPORE) CONSUMER PRODUCT CO. PTE. LTD. Full time

    1. Develop and implement marketing strategies to promote products. 2. Plan and execute marketing campaigns, including digital marketing, social media, and advertising. 3. Create, design, and manage artwork and content for the company’s websites and social media platforms. 4. Monitor and analyze the performance of marketing campaigns and adjust...

  • Marketing Manager

    3 days ago


    Singapore Marketing Institute of Singapore Full time

    The incumbent is to develop, plan, implement and monitor various internal/external marketing communications and marketing activities to generate awareness and sales leads for the Institute, and execute marketing strategies and plans to maximise outreach and publicity for the Institute. This will involve the delivery of key activities such as management and...

  • Product Manager

    1 week ago


    Singapore KARL STORZ ENDOSCOPY ASIA MARKETING PTE. LTD. Full time

    **Job Purpose** The Product Specialist/Manager (Urology/Gynaecology/Laparoscopy) is to drive the operations of our outbound marketing activities. Responsible for presenting our products in ways that will strengthen our brand and boost sales. **Key Responsibilities** - Support the Marketing Manager in gathering market intelligence and insights, competitive...

  • Marketing Manager

    7 days ago


    Singapore SYNERGY MARKETING PTE. LTD. Full time

    **Responsibilities**: - **Strategic Planning**:Develop and implement comprehensive marketing strategies to achieve organizational objectives. Analyze market trends, competitor activities, and customer behavior to identify growth opportunities. - **Team Leadership**:Lead and inspire a high-performing marketing team, fostering a collaborative and innovative...

  • Marketing Executive

    4 days ago


    Singapore Excelsior Marketing Full time

    Excelsior Marketing Group is looking for a new Marketing Executive to join our creative team and promote our products/services to our target audience. Your primary responsibility is to take part in our events marketing campaigns and represent our brand, interact and promote products to potential clients and boost client’s brand awareness to generate...

  • Marketing Manager

    5 days ago


    Singapore BARCODE MARKETING PTE. LTD. Full time

    **Company Overview**: **Position Overview**: As a Marketing Manager, you will play a crucial role in driving our brand's visibility, customer engagement, and revenue growth. You will be responsible for developing and executing comprehensive marketing strategies that integrate both online and offline channels. This position requires a strong understanding of...

  • Product Executive

    2 weeks ago


    Singapore MAYER MARKETING PTE LTD Full time

    Roles & ResponsibilitiesProduct ExecutiveJob Description:As the Product Executive plays an integral role in the development and management of consumer appliances products. You will support the product development process, coordinate product launches, and ensure alignment between marketing, sales, and customer feedback. The ideal candidate will have a strong...

  • Product Executive

    8 hours ago


    Singapore MAYER MARKETING PTE LTD Full time

    **Main Job Role**: - Analyse, compile and define market requirements concerning trends, consumers, competitors and distributions - Decide together with sales team on product assortment, price positioning and target cost - Define and ensure local implementations of local product strategy - Life cycle management, maintenance of current product portfolio,...

  • Marketing Manager

    1 week ago


    Singapore Marketing Institute of Singapore (MIS), The Full time

    **Job Description**: You will report and work closely with to the President to achieve the following duties and responsibilities. **Job Summary** The incumbent is to develop, plan, implement and monitor various internal/external marketing communications and marketing activities to generate awareness and sales leads for the Institute, and execute marketing...

  • Events Marketing

    2 days ago


    Singapore AXIOM MARKETING Full time

    Roles & ResponsibilitiesWe are looking for an ambitious Marketing Executive to help us increase our clients' Brand awareness and Customer base through the promotion of their products and services at our event sites in Singapore. As a member of our Marketing team, you will have room to advance your career. Our employees receive 1-on-1 coaching/mentorship,...


  • Singapore RightShip Full time

    **Job details**: We are seeking an experienced Product Marketing Manager who is passionate about creating solutions that our customers love and making a real difference in the lives of everyone in the maritime industry. You are the individual who oversees the on-going public-facing marketing and communication strategy by managing and executing the research,...


  • Singapore ESET, LLC Full time

    The Product Marketing Manager serves as the expert on ESET business and consumer products for the assigned market. This person will partner closely with Sales Teams and cross-functional teams to drive product strategy, product innovation and the execution of go-to-market plans. Additionally, this role will need to deliver product marketing content and...


  • Singapore Network Guard Full time

    For more than 11 years, we've been paving the way to a more private and secure digital world. We're an international SaaS company and a leader in the cybersecurity industry. Millions of consumers worldwide use our internet privacy and security products every day. Our team of over 600 employees works from all around the globe. We have offices in major cities...


  • Singapore MERCHANT BROTHERS PTE. LTD. Full time

    Roles & ResponsibilitiesPosition: Product Marketing Manager (Food Service/HORECA)Department: MarketingLocation: SingaporeReporting to: General ManagerPosition SummaryThe Product Marketing Manager at Merchant Brothers will be responsible for driving product growth and market adoption within the food service sector, including restaurants, catering services,...


  • Singapore ALEMIRA PTE. LTD. Full time

    **Product Marketing Manager** - functional marketing and channel teams. Join us and let’s make a difference together. **Responsibilities** - Manage product life cycle, product positioning, product benchmarking/ comparison and pricing matters for the B2B segment. - Analyse competitors’, market trends, and identify gaps to grow market share for product...