Product Marketing Manager

5 days ago


Singapore Cultivar Asia Full time

Key responsibilities:

- Analyze competitors' marketing strategies and tactics and implement best practices from them
- Work closely with the product development team to own the product profit and lost by determining the most profitable course for each existing and new product/feature
- Establish the marketing team to generate strong momentum ahead of new product launches
Focus on implementing programs that consistently generate new, high-quality leads for our company
- Identify key features in products that will appeal to customers and different market segments
- Translate technical details into user pain points and benefits
- Prepare marketing materials and elaborate the product positioning
- Speaking engagement and evangelism support for sales and marketing activities and events such as trade shows and joint sales calls, as required
- Research trending keywords and marketing innovations
- Plan budget and product launches
- Study the analytics of product campaigns and product market
**Requirements**:

- Minimum Degree in Marketing and/or over 8 years of Product Marketing experience preferably in education software and/or financial products under subscription revenue model.
- Excellent written and oral communication skills
- Experience in market and competitive analysis
- Strong analytical and project management skills

Cultivar Asia Pte Ltd
EA License Number: 19C9782EA
Personnel Number: R1326341 (Ng Zhenyu)

**Job Types**: Full-time, Permanent

**Salary**: Up to $7,500.00 per month


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