Marketing Anaylst

**Job Summary**:
**Key Responsibilities**:
**Marketing Material Preparation**:

- Develop, design, and update marketing materials, including brochures, posters, presentations, and promotional content.
- Collaborate with cross-functional teams to ensure marketing materials align with brand guidelines and business objectives.
- Analyze the performance of marketing materials and suggest improvements for optimization.

**Social Media Management**:

- Manage and maintain the company's social media accounts (e.g., Instagram, Facebook, LinkedIn, Twitter).
- Create, schedule, and monitor engaging content across all social media platforms.
- Track and analyze social media metrics to gauge performance and make data-driven recommendations.

**Event Planning**:

- Plan and coordinate marketing events, both online and offline, such as product launches, webinars, trade shows, and community events.
- Manage event logistics, including venue selection, vendor coordination, and budget management.
- Develop promotional strategies to maximize event attendance and engagement.

**Content Creation**:

- Design visually appealing posters, flyers, and other marketing materials using design software.
- Conduct photoshoots and create high-quality images that align with marketing campaigns.
- Produce, edit, and distribute engaging videos for various marketing channels.
- Write compelling copy for marketing materials, social media posts, and event promotions.

**Qualifications**:

- Bachelor’s degree in Marketing, Communications, Graphic Design, or a related field.
- 2+ years of experience in marketing, with a focus on content creation, social media management, and event planning.
- Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign).
- Strong understanding of social media platforms and best practices.
- Experience with video creation and editing tools.
- Excellent communication and organizational skills.
- Ability to work independently and manage multiple projects simultaneously.
- Strong analytical skills and ability to interpret data to drive decision-making.