Officer, Marketing Communications
1 week ago
**Responsibilities**:
- Assist to assess market opportunities and conduct research to understand customer needs
- Enhance customers experience through mall-wide promotions and events to drive patrons traffic and increase tenant sales
- Maximize the mall’s casual leasing revenue through the leasing of atrium spaces, road show spaces, media spaces and push-carts.
- Assist to develop and execute the annual marketing calendar effectively on a timely manner
- Support in developing, tracking and managing marketing budget
- Plan, execute and manage advertising, promotion and digital marketing strategies
- Coordinate and implement marketing and online activities in line with business objectives and visions
- Build and maintain good relationship with tenants and garner their participation in the mall’s marcom activities
- Liaise with advertising agencies, tenants, contractors and event companies to ensure successful launches of all projects and events
- Collaborate on Group-wide marcom initiatives as required
**Requirements**:
- Diploma in Marketing or Mass Communications or relevant discipline
- At least 1 - 2 years’ experience in digital marketing, events management, F&B outlets/restaurants marketing and Social Media marketing would be preferred
- Seeking for creativity, think out of the box marketing ideas from various industry
- Able to work independently as well as part of a team in a constantly evolving environment
- Self-motivated, highly resourceful, positive and proactive, and with these traits, thrive on challenges and time pressures in a fast-paced environment.
- Strong communication, interpersonal, analytical and problem-solving skills
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