Senior Communications Manager

-Job description

**Some careers have more impact than others.**

If you’re looking for a career where you can make a real impression, join HSBC and discover how valued you’ll be. Whether you want a career that could take you to the top, or simply take you in an exciting new direction, HSBC offers opportunities, support and rewards that will take you further.

Global Communications, designs and implements communications strategies which support HSBC’s business objectives, in line with our values, and enhance and protect our reputation among key stakeholders.

We are currently seeking a high calibre professional to join our team as a **Senior Communications Manager.**

**Principal Responsibilities**

Accountabilities for Business, Customers and Stakeholders
- Proactively contributing to the regional communications strategy for CMB to support growth strategy of the business, raise brand visibility and strengthen employee engagement
- Information gathering across the network to capture key insights, messaging and proof points that can help teams reach key audiences on the topics and themes that matter most
- Plan and integrate activity across the business and function to drive and prioritise strategic campaigns
- Promote the use of insight and data by business, function and market teams to support decision-making, drive impact and deliver value for money with regard to content creation
- Think holistically about all of CMB’s audiences, and drive storytelling to multiple audiences, using new channels and formats
- Develop an external and internal perspective of the issues facing the business from factors such as market trends, customer insights, new products and innovations, competitor activities and campaigns etc

Leadership & Teamwork
- Support development and execution of strategy for CMB communications in the region
- Collaborate with the Global CMB comms team and wider ASP comms team: strengthening collaboration & co-creation, sharing best practice and learning, developing campaigns and content to achieve results
- Communications advice and support for senior business leaders & partners, in coordination with the rest of the CMB ASP Comms team

Functional Knowledge
- Ensure adherence to all Communications governance and policies
- Comply with Group policies and procedures and maintaining all required records

Others
- Excellent interpersonal, strategic planning and project management skills
- Superb verbal and written communications skills to create compelling content in various formats
- Understand business and economic issues relevant to the commercial banking sector
- Be a nimble decision-maker, able to react and execute in rapidly changing environments
Requirements
- Broad and comprehensive understanding of concepts and principles within one discipline
- The role requires a sound understanding of a value unit / product / region / legal entity, alongside a good understanding of the industry and the challenges and changes in the sector
- Covers a wide range of activities that require evaluative judgements based on the analysis of factual and qualitative information in complicated perhaps novel situations
- Seeks ways of improving and adapting day to day departmental activities and will actively seek authority to implement them
- Latitude to make decisions outside of established procedures but within a policy framework. Broad guidelines are available. Role implements strategy set by others
- Implements business plans through own team and is accountable for results
- The role requires the ability to guide, persuade and influence others through the developed skills of communication and diplomacy
- Establishing effective collaborative relations with external organisations is a critical part of the job

**You’ll achieve more when you join HSBC.**

Issued by The Hongkong and Shanghai Banking Corporation Limited.