Assistant Marketing Manager

2 weeks ago

Singapore CRZTALES Full time

**Assistant Marketing Manager**

**About**

We are a growing retail and e-commerce business, our mission is to inspire creativity and mindfulness by offering a wide range of beautifully crafted crystals for displays, accessories, and DIY projects, empowering you to manifest your dreams.

Our vision is to become a global leader in providing enchanting crystal experiences that empower individuals to manifest their dreams and connect with the beauty of nature. Through quality crystals, innovative designs, and a commitment to customer delight, we aim to be the go-to destination for those seeking inspiration, serenity, and transformative experiences with crystals.

**Responsibilities**:

- **Develop & Implement Marketing Plans & Strategy**:Assist in developing and implementing marketing strategies, support marketing campaigns, contribute to content creation and ensuring brand consistency across various online and offline channels.
- **Online & offline Retail Management**:Oversee day-to-day operations in-store, on website & platforms such as Shopee, TikTok shop etc. Monitor Social Media & E-commerce overall sales & campaign performance.
- **Business Growth & Optimization**: Drive expansion across online marketplaces (Shopee, Lazada, TikTok Shop, Shopify etc.) and offline opportunities (pop-ups etc). Optimize listings, improve conversions and manage external campaign participation.
- **Business Development & Partnerships**:Identify and pursue opportunities for growth through collaborations, influencer campaigns, or new channel development.
- **Data Analysis**:Track and analyze key metrics to optimize performance and ROI. Contribute to market research ultimately helping to drive sales and brand awareness.
- **Liaison with External Stakeholders**:Serve as the primary point of contact with platform managers, agencies, couriers, and media partners to maximize campaign performance and benefits.
- **Mentorship & Leadership**:Guide and mentor junior team members, including the existing executive, to ensure growth, alignment, and skill development.

**Job Requirements**
- High initiative and positive attitude, able to work independently and as a team
- Diploma or Degree in Marketing, Digital Business, or related field
- Minimum 3-4 years of experience in e-commerce and digital marketing
- Strong knowledge of marketplace operations (Shopee, TikTok shop etc.) and digital ad platforms (Meta, Google)
- Excellent communication, analytical, and stakeholder management skills
- Crystals knowledge is not necessary but will be beneficial
- Training will be provided for Crystals knowledge
- Must be able to work on Saturdays
- Full time position with 5.5 work days per week

**Benefit**
- Gym and pool use
- Monthly team bonding (eg. bbq night, movie outing, karaoke and pizza etc)
- Annual retreat

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