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Marketing & Partnership Executive / Intern

2 weeks ago

Kallang, Singapore Petale Tea Pte Ltd Full time

Company

Petale Tea Pte Ltd
- homeandgifts.net

Designation

Marketing & Partnership Executive / Intern

Date Listed

16 Feb 2025

Job Type

Entry Level / Junior Executive
- Full/PermIntern/TS

Job Period

Immediate Start, Permanent

Profession

Marketing / Public Relations

Industry

Retail / eCommerce

Location Name

Kallang Bahru, Spaze, 202 Kallang Bahru, Singapore 339339, Singapore

Address

202 Kallang Bahru, Singapore 339339

Map

Allowance / Remuneration

$2,800 - 3,400 monthly

Company Profile

Petale Tea is a thriving luxury tea brand, proudly celebrating 7 years of bringing elegance and mindfulness to tea lovers. We specialize in handcrafted blooming teas, offering a unique and memorable tea-drinking experience that symbolizes growth, reflection, and celebration.

As we expand beyond Singapore into international markets, we continue to push the boundaries of innovation in the tea industry, crafting blends that embody our core values of Celebration, Courage, Gratitude, Growth, and Self-Care. Our vision is to become Southeast Asia’s leading sustainable luxury tea brand by 2029, impacting 1 million lives with blooming moments.

Join us on our exciting journey as we grow Petale Tea into a global name, inspiring more people to savor the present and embrace their personal and professional blooming moments.

**Job Description**:
Key Responsibilities

Physical Marketing:

- Retail Store:

- Develop and implement in-store marketing strategies to enhance customer experience and drive sales.
- Organize and manage workshops and events to increase customer engagement and brand awareness.

Digital Marketing:

- Online & Offline Partnerships:

- Identify and establish partnerships with stockists, credit card companies, e-commerce platforms, group buys, and social media influencers.
- Coordinate with partners to create collaborative marketing campaigns and promotions.
- E-commerce Management:

- Update and maintain product listings on e-commerce platforms to ensure accuracy and appeal.
- Plan and run e-commerce campaigns to boost online sales and visibility.
- Content Marketing:

- Create engaging EDMs (Electronic Direct Mail) to communicate with customers, promote products, and drive traffic.
- Develop and execute LinkedIn content marketing strategies to enhance brand presence and attract potential partners.

Promotions and Initiatives:

- Monthly Initiatives/Promos:

- Plan, propose, and execute monthly promotional ideas to boost B2C sales through various channels, including the retail store, pop-up stores, and online platforms.
- Analyze the effectiveness of promotional activities and adjust strategies accordingly.

Ad Hoc Responsibilities:

- Popup Store:

- Plan and manage pop-up store events to expand brand reach and generate sales.
- Activations:

- Develop and execute brand activations to engage customers and promote products.
- Other Duties:

- Handle additional tasks related to third-party partnerships and marketing as needed.

**Qualifications**:

- Strong understanding of retail marketing and B2C sales strategies.
- Excellent communication and interpersonal skills.
- Ability to manage multiple projects and work in a fast-paced environment.
- Creative thinker with the ability to propose innovative marketing ideas.
- Proficiency in digital marketing tools and platforms, including EDM and LinkedIn.

Key Skills
- Partnership Management
- Event Planning and Management
- Digital Marketing
- Promotional Strategy Development
- E-commerce Management
- Campaign Planning and Execution
- Content Creation for EDM & LinkedIn
- Strong Analytical Skills
- Excellent Communication and Negotiation Skills

Why Join Us?
- Opportunity to work in a dynamic and innovative environment.
- Play a key role in driving the growth and success of our brand.
- Collaborative and supportive team culture.
- Competitive salary and benefits package.

No experience is required and training will be provided.

Application Instructions

Only Singaporeans need apply.
Fresh graduates of at least 2 years.
No prior experience is required.
Training provided.