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Content & Digital Marketing, Senior
3 weeks ago
Main Duties
Assist in the development of an overall Marketing Plan, including focus on digital marketing.
Assist in drafting and editing marketing and communication materials for internal and external platforms in writing tone and style that is aligned to branding.
Create engaging and creative content for publications, collaterals and social media to promote events and activities, and enhance engagement.
Support individual departments in developing creative content.
Assist in planning and implementing communication strategies and campaigns for traditional and digital marketing.
Manage content upload and edits on marketing platforms and social media.
Conduct extensive research on market trends and insights.
Track and measure content and campaigns ROI.
Pre-requisites
Degree in Marketing, Communications, Business or related fields.
Min 2-3 years of experience working in similar role and position.
Self-starter with good time and people management skills.
Strong written and oral communications skills, ability to develop clear and concise copy.
Able to think out of the box, work independently, meticulous with an eye for details.
Solid understanding of digital marketing principles and knowledge of search engine optimisation.