Social Media Executive

3 days ago

Singapore WISENSE CREATIVE PTE. LTD. Full time

The job scope of a Social Media Executive involves managing and executing social media strategies to enhance brand visibility, engage with the target audience, and drive business objectives

**Social Media Strategy**:Develop and implement social media strategies aligned with the company's marketing goals. Identify target audiences and create content tailored to different platforms.

**Content Creation and Scheduling**:Create and curate engaging and relevant content, including text, images, videos, and graphics.
Schedule and publish posts across various social media platforms.

**Community Engagement**:Monitor and respond to comments, messages, and mentions from followers.
Foster meaningful interactions and build relationships with the online community.

**Audience Growth and Management**:Develop strategies to increase followers, likes, shares, and other engagement metrics. Segment and manage the audience base for more personalized interactions.

**Visual Design and Branding**:Maintain consistent branding across social media profiles. Design visually appealing graphics and visuals to enhance content.

**Collaboration**:

- Coordinate with marketing, design, and content teams to align social media efforts with overall marketing initiatives.
- Collaborate with influencers and brand advocates to amplify brand messaging.

**Crisis Management**:
Be prepared to respond promptly and professionally to any negative feedback or crisis situations on social media.

**Qualifications**:

- Diploma/Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience in social media management and content creation.
- Strong understanding of various social media platforms and their best practices.
- Familiarity with social media analytics tools.
- Excellent written and verbal communication skills.
- Creative thinking and problem-solving abilities.
- Ability to work in a fast-paced and dynamic environment.
- Detail-oriented and highly organized.

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