Senior Assistant Manager
3 days ago
**Job no**: 498797
**Department**: Corporate Communications
**Contract type**: Contract
**Key Responsibilities**
- Media Relations: Drive the University’s media relations efforts by developing and executing effective PR campaigns that align with strategic goals. Cultivate relationships with key media contacts, proactively manage press engagements, and secure high-impact media coverage to raise public awareness.
- Content Development: Create engaging, relevant content that resonates with diverse audiences across multiple platforms. This includes press materials for pitches and announcements, and talking points for spokespersons’ interviews. Responsibilities include drafting press releases, speeches, news stories and visual content.
- Crisis and Issues Management: Manage crisis communications, coordinating with internal teams and external stakeholders to ensure coherent messaging and maintain the University’s reputation during critical events.
- Media Spokesperson Training: Plan and implement media training programmes to prepare faculty and staff to be confident and effective spokespersons. Ensure spokespersons are equipped with skills to navigate interviews and manage public-facing engagements with confidence.
- Cross-Departmental Collaboration: Work collaboratively across various University divisions to gather information, align messaging, and ensure consistent brand storytelling in communications with the public.
**Job Requirements**
- Tertiary qualifications in Communications, Journalism, Media Studies, Business, or a related field.
- Minimum three years’ experience in media relations, corporate communications, or a related area, preferably in a public-facing role. Prior experience in Institutes of Higher Learning will be advantageous.
- Media Acumen: Strong grasp of media dynamics, with a proven track record in press relations, media pitching, and campaign management. Experience managing crisis/issues communications and organising media training is a plus.
- Storytelling Expertise: A creative and strategic communicator with a passion for storytelling, content creation, and message crafting for digital and print.
- Project Management: Possesses the organisational skills and ability to manage multiple projects simultaneously. Capable of adopting a strategic communications perspective and collaborating effectively with colleagues to develop comprehensive, integrated communications plans.
- Interpersonal Skills: Excellent communication and relationship-building abilities; adept at fostering rapport with internal teams, media contacts, and external partners.
- A proactive, independent worker with a strong sense of initiative, adaptability and dedication to the University's goals and mission.
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