
Gbg Global Programs Lead
2 weeks ago
**GBG Global Programs Lead - APAC Responsibilities**:
- Voice of the market: Act as the face and voice of Global programs to the sales team (clients and agencies). Define the activation strategy for the region and align with all key regional stakeholders and back with Global Programs stakeholders (Audiences and Design).
- Stakeholder management Create and lead a SteerCo in the region that includes Regional sponsors (Senior Managers / Directors / VPs) and Regional Champions (Ics / Managers). This will be divided for IM and MM separately to streamline the sales alignment process.
- Inbound / Outbound: Identify trends and opportunities and share sales and agency feedback with program design/audience and XFNs. Co-own the inbound process along with SSPO and Investment team, which includes evaluating ideas, reviewing adherence to Global Programs, and informing Design/Audiences of ideas generated by Region.
- Drive Programs adoption via Regional Task Forces: Activate GBG priorities by participating and influencing Regional Task Forces.
- Regional Strategic Initiatives: Identify regional/country-level opportunities and provide the necessary support to capture them leveraging global programs.
- Manage a CW that will be supporting activation at the market level. This resource will support resolution and leverage all available marketing channels to drive engagement with program benefits, working in collaboration with Regional Champions
**Minimum Qualifications**:
- 12+ years of experience in Program Management
- Self-motivated, entrepreneurial in nature and comfortable in ambiguous situations.
- Comfortable working with a global team and an understanding of regional nuances
- Strong collaboration skill with XFN and experience with east-west coordination and relationship management across levels
- Demonstrate strong operational experience, particularly in bringing teams and functions together to increase efficiency
- Build organizational maturity by setting best practices, promoting knowledge sharing, and encouraging continuous learning across the APAC region
- Excellent verbal and written communication skills, problem-solving skills, attention to detail, and interpersonal skills.
**Preferred Qualifications**:
- Previous experience with global activations a plus
- Experience working with China market is highly valued.
- BA/BS Degree, or equivalent, in related field
**About Meta**: Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
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