Associate Director Performance
2 weeks ago
The purpose of this role is to collaborate with the Digital Performance teams across disciplines to develop and execute innovative and creative solutions for our clients.
Job Title:
Associate Director Performance
**Job Description**:
- Develop and maintain a strong relationship with clients and have a good understanding of our client's business- Build client satisfaction by soliciting feedback and operating as a consultant- Acts as a client visionary, by bringing a highly valued perspective to the client based on a deep understanding of their business, issues and opportunities- Assist Digital Strategy Director in growing business opportunities within current clients- Responsible for overall campaign strategy, planning, implementation & post-campaign review for your set of brands- Set viable objectives and KPIs, and recommend/develop measurement methodology against all briefs- Support contractual discussions with key media vendors and trading commitments for the client- Keep a close ear to the ground on new opportunities to take to clients- Help guide and advise the wider team on best practices, innovation and work processes- Champion the growth and development of Agency services beyond media planning and buying- Work with internal specialist resources and group resources- Managing and developing your direct reports
Managerial Skills:
- Able to guide and supervise planners to create and maintain media plan flowcharts and media buy authorizations based on clients’ various initiatives- Able to guide and supervise the implementation and operational aspects of the business including digital ad serving, digital operations, finance operations and traditional media buying operations.- Able to be both a leader of a team of 3 to 4 members pod as well as being a team player in promoting team cohesiveness.- Nurture and inspire juniors, and ensure their development and growth plans are in place.- Have a regular and open dialogue with the team members and have a clear view of their career progression capabilities.- Provide job specifications to all members of the team and ensure timely appraisal of their performance on objectives to be met.- Ensure all team members attend and complete all relevant training courses.
Qualifications:
- Minimum 7-8 years of client servicing experience in a reputed media agency environment- Experienced in integrated planning, well versed in digital planning, strategy and troubleshooting- Comfortable on high profile accounts that require resilience and high EQ - e.g luxury, technology and finance- Experience working with multiple stakeholders, e.g. suppliers, advertising/marketing agencies, media owners and internal specialist resources- Able to effectively communicate the benefit of marketing opportunities and sell concepts/solutions to clients and key stakeholders- Ability to build and maintain strong working relationships with your team- Exhibit drive and initiative- Produce work of high quality- Adaptable to the changing environment- Demonstrate sharp, strategic & critical thinking and effective problem-solving skills- Experience driving revenue growth with emerging opportunities and established partnerships- Knowledge of local media, digital, SEM and social landscape and consistently keeps up with new digital trends- Knowledge of digital tools (LinkedIn, DCM, DV360 and Facebook/IG etc)- Ability to understand and analyze digital data, review reports and set benchmarks- Ability to devise digital solutions as part of overall media strategies for clients- Support media and digital training for the team as necessary
**Location**:
Singapore
Brand:
Happy Marketer
Time Type:
Full time
Contract Type:
Permanent
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