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Digital Marketing Executive

3 weeks ago

Geylang, Singapore Starlight Jewellery Pte Ltd Full time

**JOB DESCRIPTIONS**:

- Responsible to strategise, plan and execute digital marketing strategy plan and communications to achieve company goals and targets
- Responsible to develop content and artwork for social media and online platforms
- Photography and videography skills will be advantageous
- Conceptualised copywriting for campaigns for social media platforms (Mainly on Facebook, Instagram, etc)
- Conceptualise and set up lead generation platform through different marketing channels
- Conduct market research on competitors marketing campaign, brand positioning and awareness
- Evaluate the effectiveness of marketing channels and activities
- Maintaining company's websites and managing online enquiries
- Any other marketing duties as assigned

**Job Requirements**
- Diploma/Degree in Digital Marketing or the equivalent with at least 1-2 years of relevant experience in a similar capacity would be preferred
- Proficiency in Adobe creative software (e.g. Photoshop etc.) is required
- Possess strong understanding and knowledge of Facebook Ads optimization and a/b testing, Instagram and other social media platforms advertising strategy
- Good understanding of social media trends, digital marketing concepts and strategies
- Good verbal and written communication skills

**Job Types**: Full-time, Permanent

**Salary**: $2,000.00 - $2,800.00 per month

**Benefits**:

- Employee discount

Schedule:

- Day shift
- Monday to Friday

Supplemental pay types:

- Overtime pay
- Performance bonus

**Education**:

- Local Polytechnic Diploma (preferred)