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Marketing Manager

2 weeks ago

Singapore EURO PERFORMANCE ASIA PTE. LTD. Full time

**Job Description: Marketing Manager
**Key Responsibilities**:

- Develop and implement comprehensive marketing strategies that align with company goals and drive brand awareness, lead generation, and customer engagement.
- Lead, mentor, and manage a team of marketing professionals, including strategists, content creators, designers, and digital marketers.
- Analyze market trends, customer insights, and competitive landscapes to identify opportunities for growth and innovation.
- Collaborate with cross-functional teams such as Sales, Product, and Design to ensure marketing initiatives are integrated and aligned with overall business strategies.
- Manage the marketing budget effectively, allocating resources to initiatives that yield the highest ROI.
- Utilize data-driven insights to track and measure the effectiveness of marketing campaigns, and make data-based decisions to optimize future efforts.
- Develop and maintain relationships with media partners, agencies, and vendors to enhance the reach and impact of marketing activities.
- Stay updated on industry trends, emerging technologies, and best practices in marketing to continuously improve the company's marketing strategies.

**Requirements**:

- Bachelor's degree in Marketing, Business, or a related field (Master's degree preferred).
- Proven experience (X+ years) in a marketing leadership role, demonstrating successful development and execution of marketing strategies.
- Exceptional leadership skills with the ability to manage and inspire a team of marketing professionals.
- Analytical mindset, comfortable with data analysis and using insights to optimize marketing strategies.
- Excellent communication skills, both written and verbal, with the ability to convey complex ideas effectively.
- Demonstrated experience in budget management and resource allocation.
- Proficiency in marketing software and tools, including analytics platforms, CRM systems, and project management software.
- Creative thinker with the ability to conceptualize and execute innovative marketing campaigns.
- Strong project management skills, including the ability to prioritize tasks and manage multiple projects simultaneously.
- Adaptable and resourceful, able to thrive in a fast-paced, dynamic work environment.
- Strong collaboration and interpersonal skills, with the ability to work effectively with cross-functional teams.
- A passion for keeping up with industry trends and continuously learning about new marketing strategies and technologies.

**Preferred Qualifications**:

- Master's degree in Marketing, Business Administration, or a related field.
- Professional certifications in marketing or related areas.
- Experience in the [specific industry or market relevant to the company's focus].
- Previous experience working with international or global marketing campaigns.