Performance Marketing Specialist

20 hours ago

Singapore Castlery Full time

Founded in Singapore in 2013, Castlery is a digital first furniture lifestyle brand delivering to 54 metropolitan areas across the United States, Australia and Singapore. Our mission is to create quality and beautiful furniture pieces and empower every customer to create an inspiring space. A space in which they can thrive and be their best self.

With our international markets now contributing close to 80% of our group revenues, we are entering a phase of hypergrowth as we seek to firmly establish Castlery as the customers' furniture lifestyle brand of choice. We are looking for creative and ambitious talents to join our team on this journey.

As a digital-first tech start-up, we are driven by curiosity and move on insightful data to steer our decisions. We lead with a growth mindset and the belief that the combination of each individual's passions and skills carry the company upward and forward. At Castlery, it's where all ideas are listened to, and brainstorming means that job titles get left at the door. This is where self-starters can really make their mark, thriving and evolving as they go.

If making an impact gives you a reason to roll out of bed in the mornings, come join us

Castlery is currently looking for a **Performance Marketing Specialist** to join our Castlery's Growth Marketing Team here in Singapore. This role will see you executing and optimising our paid media buys across different channels, which includes Paid Social (Facebook, Instagram, Pinterest etc.) and Paid Google (Search, Display, Shopping etc.), and you will also gain exposure in our US, AU and SG markets. Your responsibilities are as per below.
- Support marketing Channel Managers on end-to-end campaign creation, management, reporting and optimisation across key channels - e.g. Google, Facebook, Pinterest, Bing, Retargeting Vendors.
- Manage significant budgets across three markets Castlery operates in to ensure optimal budget allocation decisions are done to maximise performance.
- Perform regular performance monitoring to ensure we achieve targets and KPIs.
- Support the team with periodic data extraction, reporting and analysis to measure campaign effectiveness and uncover insights for performance optimization.
- Propose new ad creative ideas based on our unique value propositions, current trends and competitor activities.
- Manage small to mid-scale projects through collaborations with the stakeholders at all levels within the Marketing Team which includes Campaigns, Creative, Brand & Content, Partnerships and Merchandising teams.
- Communicate with partners and keep abreast of marketing trends to ensure Castlery is always a pioneer in performance marketing.

**Requirements**:

- Bachelor's Degree in Marketing/Statistics/Business or any other relevant education.
- Prior experience in the Paid Media, Performance Marketing and/or Data Analytical positions would be a plus.
- Strong analytical problem-solving skills with a passion for data analytics, experience or knowledge in Google Analytics and other data visualisation tools (Tableau, PowerBi etc.) would be a plus.
- Ability to meet deadlines, prioritise & perform a variety of tasks over the course of the workday.
- Strong team player with excellent written and verbal communication skills.
- Driven to learn and is proactive in taking on new projects.

  • Marketing Specialist

    4 weeks ago

    Singapore Oxie Marketing Group Full time

    Get AI-powered advice on this job and more exclusive features. Direct message the job poster from Oxie Marketing Group Just Graduated from Uni or Poly? Launch Your Career with Us Ready to dive into the real world? Start strong with a role that gives you more than a desk – it gives you a voice, a mission, and a career path. We're looking for energetic,...

  • Performance Marketing Specialist

    5 days ago

    Singapore Boringads Full time

    As a Performance Marketing Specialist with 3-5 years of experience, you will be responsible for managing and optimizing ad campaigns across Google PPC and Meta platforms. Your main focus will be on

  • Marketing Specialist

    2 weeks ago

    Singapore NØLINE Marketing Full time

    2 days ago Be among the first 25 applicants Looking for career advancement or opportunities? Come join us -About us- We are a global outsourced marketing company and we represent top brands to create product awareness. Responsibilities: - engage with potential customers in face to face interactions - leading teams and executing marketing campaigns and...

  • Sales And Marketing Specialist

    4 weeks ago

    Singapore NØLINE Marketing Full time

    4 days ago Be among the first 25 applicants Looking for career advancement or opportunities? Tired of a desk-bound job? Come join us Fresh graduates/entry level are also welcomed :D -About us- We are a global outsourced marketing company and we represent top brands to create product awareness Responsibilities: - engage with potential customers in face to...

  • Performance Marketing Specialist

    2 weeks ago

    Singapore Ahrefs Full time

    We're looking for a performance marketing specialist who can drive impactful advertising campaigns, experiment boldly, and help us showcase Ahrefs industry-leading tools to the world. As a Performance Marketing Specialist at Ahrefs, you’ll orchestrate data-driven advertising campaigns that deliver measurable results. You’ll be hands-on with ad...

  • Performance Marketing Specialist

    3 weeks ago

    Singapore PEARLY LUSTRE PTE. LTD. Full time

    Roles & ResponsibilitiesJob Title: Performance Marketing Specialist (Meta & Google Ads Expert)Location: SingaporeWorking Hours: Monday to Friday, 8:00 AM – 5:30 PMSalary Range: SGD 4,000 – SGD 6,000 per monthCompany Website: https://pearlylustre.comAbout Pearly LustrePearly Lustre is a proud Singaporean brand that transforms pearls into modern fashion...

  • Lead Performance Marketing Specialist

    4 days ago

    Singapore Castlery Full time

    Join to apply for the Lead Performance Marketing Specialist role at Castlery Join to apply for the Lead Performance Marketing Specialist role at Castlery We're rethinking homes for how people really live, and we're looking for a Lead Performance Marketing Specialist (SG market) to join our Growth & Intelligence Marketing team to help shape the future...

  • Performance Marketing Specialist

    2 weeks ago

    Singapore ROYAL ORG PTE. LTD. Full time

    **We're Hiring: Performance Marketing Specialist** **Let’s Connect!** **What You'll Do** - Represent leading clients in face-to-face sales campaigns - Drive customer acquisition and revenue growth - Deliver engaging presentations. **Who You Are** - Driven, adaptable, and eager to learn - No experience needed—just bring the hustle. We’ll train you! -...

  • Performance Marketing Specialist

    4 weeks ago

    Singapore Eternaindonesia Full time

    About the RoleWe're hiring a Performance Marketing Specialist to support a Singapore-based fitness and lifestyle business. You'll be responsible for running paid Meta Ads (Facebook & Instagram), optimizing campaigns based on performance, and making small design adjustments to creatives provided by the company's HQ. This role requires someone who understands...

  • Events and Marketing Specialist

    3 days ago

    Singapore Eden Cube Marketing Group Full time

    Join Our Growing Team as an Events and Marketing Specialist! Are you a driven and ambitious individual looking to kick-start your career in marketing? Are you eager to work in a dynamic and fast-paced environment with a supportive team? Look no further! We are currently seeking a talented and enthusiastic **Events and Marketing Specialist** to join our...