Brand General Manager

2 weeks ago

Singapore SCENTEC ASIA PTE. LTD. Full time

As the Brand General Manager of a luxury signature perfume brand from Paris, newly established in Singapore, you will be responsible for managing all aspects of the business, strengthening the brand's presence in both the online and the retail luxury market segment in Singapore and the region.Your job responsibilities and duties will encompass
- managing the boutique operations, including staffing, visual display, inventory management and outstanding customer service to ensure a seamless and luxurious shopping experience.
- implementing promotional events and exclusive offers to drive traffic to the boutique and create excitement around the brand.
- building relationships with influencers, bloggers and media to drive traffic to the boutique through partnerships and collaborations.
- developing strategic plans for expansion and setting up a network of distributors.
- managing the brand's online store, including product listings, promotions and customer experience optimization.
- manage the budget for marketing expenses and manage the overall performance of the brand.
- organizing events, pop-ups and educational seminars by fragrance experts.
- participating in European beauty exhibitions and trade fairs.

Qualifications and key attributes

1. A university graduate in a relevant field such as business

administration, marketing or a related discipline.

2.Excellent communication skills to interact with stakeholders

team members and customers.

3. Leadershipn skills. Lead, motivate and set strategic

direction to achieve business objectives.

4.Proven Brand Marketing and Retail Experience. Extensive

experience in brand marketing, retail operations to drive

brand growth and market presence.

5. Entrepreneurial spirit. Innovative mindset with a

willingness to take risks, explore new opportunities, and

drive business growth through creative strategies. A high

level of dedication, passion, treating the business as if it

is your own, ensuring its success and sustainability.

Benefits.

1. Attractive compensation package.

2. Bonus and shares based on performance.

3. Access to the fragrance industry working with fragrance

professionals.

4. Global exposure working with overseas markets

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