
Digital Marketing Intern
2 weeks ago
Come work at a place where innovation and teamwork come together to support the most exciting missions in the world
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- Assist the Marketing Team with campaign assets and activations for digital and social media or other marketing platforms based on the developed content calendar
- Work closely with the Marketing Team to create and curate content that aligns with marketing goals and objectives with a specific focus on Account Based Marketing (ABM) program office:
- (1) Having visibility from the center of excellence into the tactics and content available and being armed with specific account goals that the organization needs to achieve at the account or cluster level helps ABM field marketers develop or localize ABM programs, incorporating any needed customization for the deployment model.
- (2) The center of excellence takes the lead on identifying the tools and technologies (existing or new) needed for ABM and determining where to go within the organization to get the proper support for using them. Field ABM marketers provide input and identify any specific use cases that may need to be considered.
- (3) The ABM lead or center of excellence translates ABM goals into measurable objectives and identifies KPIs that should be tracked. Local ABM marketers support the ongoing measurement of ABM efforts in their countries and participate in local account quarterly business review sessions.
**_The ideal profile:
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- Must be fluent in English
- Excellent written and verbal communication skills
- Have a passion for digital, content and communications
- Detail-oriented, resourceful, and able to prioritize under deadlines
- Excellent in multi-tasking with strong time management skills
Depending on the ABM deployment model, the ABM lead works closely with field ABM marketers to specify the data insights required and identify the data sources that can be leveraged to gather these insights.
As ABM efforts mature, typically insights deepen, and the ABM lead is responsible for identifying and prioritizing gaps on required data for ABM. Once gaps are established, the ABM lead works with field ABM marketers to address them. If external vendors are involved, local ABM marketers validate potential vendors and support local initiatives to capture the required data.
- ABM programs: Having visibility from the center of excellence into the tactics and content available and being armed with specific account goals that the organization needs to achieve at the account or cluster level helps ABM field marketers develop or localize ABM programs, incorporating any needed customization for the deployment model.
- ABM tools: The center of excellence takes the lead on identifying the tools and technologies (existing or new) needed for ABM and determining where to go within the organization to get the proper support for using them. Field ABM marketers provide input and identify any specific use cases that may need to be considered.
- ABM measurement: The ABM lead or center of excellence translates ABM goals into measurable objectives and identifies KPIs that should be
tracked. Local ABM marketers support the ongoing measurement of ABM efforts in their countries and participate in local account quarterly business review sessions.
**Equal Employment Opportunity**
It is the policy of F5 to provide equal employment opportunities to all employees and employment applicants without regard to unlawful considerations of race, religion, color, national origin, sex, sexual orientation, gender identity or expression, age, sensory, physical, or mental disability, marital status, veteran or military status, genetic information, or any other classification protected by applicable local, state, or federal laws. This policy applies to all aspects of employment, including, but not limited to, hiring, job assignment, compensation, promotion, benefits, training, discipline, and termination. Reasonable accommodation is available for qualified individuals with disabilities, upon request.
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