Senior Social Media Content Strategist

3 days ago


Geylang, Singapore Modern Link Pte Ltd Full time

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- **Responsibilities**:_
- Develop and implement comprehensive social media strategies to increase brand visibility and engagement across platforms such as Instagram, Facebook, Twitter, TikTok, and LinkedIn.
- Create, curate, and manage all published content (images, video, written) to align with each brand’s identity and goals.
- Edit and produce short-form videos tailored for social media platforms.
- Analyze and report on the performance of social media campaigns and adjust strategies based on insights.
- Stay up-to-date with the latest social media trends and tools; recommend and implement new tactics to grow followers and engagement.
- Collaborate with marketing, PR, and sales departments to synchronize social media with all company campaigns and initiatives.
- Manage social media ad budget and campaigns, optimizing for reach and ROI.
- Provide mentorship and guidance to junior team members and interns.
- **Requirements**:_
- Bachelor’s degree in Marketing, Communications, or related field.
- 5+ years of experience in social media management and content creation, with a portfolio demonstrating success in growing social media presence.
- Proficient in video editing and graphic design tools.
- Strong understanding of social media KPIs, web traffic metrics, and SEO strategies.
- Excellent communication, copywriting, and storytelling skills.
- Ability to manage multiple projects in a fast-paced, deadline-driven environment.

**Job Types**: Full-time, Permanent

**Salary**: $2,800.00 - $4,000.00 per month

**Benefits**:

- Employee discount
- Professional development

Schedule:

- Monday to Friday

Supplemental pay types:

- Performance bonus

**Experience**:

- Marketing: 4 years (required)

Work Location: In person



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