Brand Experience Executive

15 hours ago


Singapore AURA WORLD PTE. LTD. Full time

**Role Description**

At Aura World Pte Ltd in Singapore, we believe that a fulfilling career should go hand-in-hand with a balanced lifestyle. Our company is committed to fostering a positive work environment where employees can thrive both professionally and personally. We offer flexible work arrangements that adapt to your needs, allowing you to maintain a healthy work-life balance. Join us and be part of a forward-thinking team that values well-being as much as success, empowering you to pursue your passions while excelling in your career.

We are looking for a creative and organised individual to join our team who is passionate about travel, storytelling, and digital engagement. You’ll play a key part in crafting our brand’s content while helping to grow our online presence through strategic content creation and brand storytelling.

**Key Responsibilities**
- Plan and execute a monthly social media content calendar based on brand priorities and target audience interests to drive online presence
- Plan, ideate and develop highly relevant and engaging content across key platforms (Instagram, Facebook, TikTok, etc.).
- Monitor, analyse, and report on performance metrics using platform analytics and insights.
- Leverage online tools like AI to develop and finetune appropriate marketing contents in alignment with the company’s brand standards and tone
- Actively engage with our online community and nurture loyal followers
- Collaboratewith the internal team on campaign launches, promotions, and storytelling opportunities.
- Brief creative agencies on content themes, brand messaging, and visual requirements.
- Plan and execute marketing campaigns on omni channels, including managing Key Opinion Leaders (KOL)
- Coordinate timelines and feedback loops to ensure timely delivery of high-quality video content
- Integrate agencies’ deliverables into the social media calendar for rollout across platforms.
- Maintain brand consistency and storytelling impact in all collaborative visual content.


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