Digital Marketing Specialist

2 weeks ago

Singapore LKH PRECICON PTE. LTD. Full time

We are a local distribution company representing more than 20 established global brands in the field of industrial automation, energy & environmental monitoring and power quality. As we digitalize our business into e-commerce, we are currently looking for a **Digital Marketing Specialist **.

As a **Digital **Marketing Specialist **, you will report to the Senior Manager - Business.

**Key Responsibilities**:

- Plan yearly marketing budget.
- Plan, create, and execute an SEO and SEM strategy.
- Manage and create social media contents and postings.
- Plan and organize events with various stakeholders.
- Monthly meeting with partners and stakeholders to present campaign plans, campaign performance, social media management, and proposal to improve digital results; assess against goals (KPI and ROI).
- Set up conversion and event tracking on the website and across various digital platforms.
- Manage buyer personas for targeted marketing.
- Stay up-to-date with the latest SEO, SEM, and digital marketing trends and best practices.

**Job Requirements**:

- A Diploma holder/ Degree holder, preferably in Marketing, IT or Engineering discipline.
- At least 2-3 years of digital marketing experience, using tools such as Semrush, GA4.
- Familiar with Adobe commerce cloud platform, Adobe Creative Clouds suite.
- Must have experience in CRM and marketing automation software such as Hubspot, Dotdigital or Salesforce.
- Experience with A/B testing and other testing metrics.
- Must be organized, attention to details, and able to work in a fast paced environment.
- Ability to collaborate and work in a team, but is also a self-starter.

**Highlights and Benefits**:

- **5 day work week **(8am to 5.30pm)
- **Generous compensation **package to include performance bonus twice a year, quarterly incentive schemes and annual profit sharing.
- **Medical benefits include **Specialist, TCM, and Dental reimbursement.
- **Relevant training **and invaluable experience. **This is a unique opportunity to expand your career and enhance your resume. Paid relevant training is provided to employees to ensure full success.
- **Work for a company that cares about you. **We would not be successful without our valued employees which is why we invest in our employees’ personal well-being and professional growth.

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