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Marketing Manager

2 weeks ago

Singapore Amazon Asia-Pacific Holdings Private Limited Full time

3+ years of professional non-internship marketing experience
- 7+ years of developing and managing marketing or channel programs experience
- Experience managing teams
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional marketing programs
- Experience in online marketing channels such as social media marketing, display advertising, and search engine marketing

Amazon strives to be the Earth’s most customer-centric company where people can find and discover virtually anything they want to buy online. By giving customers more of what they want - low prices, vast selection, and convenience - Amazon continues to grow and evolve as a world-class e-commerce platform

Giftcards have a proven track record of contributing significantly to the growth and success of Amazon, we expect payments to be a leading channel for new customer acquisition. The GC marketing manager will define the marketing strategy and work with Product Management, Retail/Vendor Management, Business Development, Design, Business Intelligence and Finance colleagues to execute on a comprehensive marketing plan.
We are seeking a customer-obsessed individual who is passionate about payments and the intersection of it with commerce, focusing on how to remove friction and add value for Amazon customers through strategic digital and offline marketing activities.

**Core Responsibilities**:

- Business Strategy: Define the Giftcards - digital and offline marketing strategy that drives new customer acquisition and increases engagement with existing customers.
- Planning and Analysis: Drive business planning activities across the payments and retails teams, and use customer/market insights, 3rd party research and benchmarking data to inform decision making.
- Marketing Operations: Execute digital and offline campaigns and merchandising plans for gift cards and bank promotions, and work with product and design teams to develop, test, launch and evaluate new gift card designs.

Singapore, SGP
- Knowledge of HTML, SQL, Excel
- Experience with Tableau, SQL, or basic data-mining