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Social Media

3 weeks ago

Singapore ConnectOne Full time

**REFERRAL REWARD: SGD$500**

Do you have a knack for writing and a passion for fintech? Then we have just the perfect role for you

We are looking for a Social Media & Community Specialist to help our clients acquire and engage their community on social media. The purpose of this role is to grow brand awareness, engagement, affinity, and lead generation in line with their marketing strategy and plan. You will have experience in developing community engagement strategies, delivering increased engagement rates, and a shift in positive sentiment, and capturing and fuelling word of mouth through fresh, interesting, and innovative social media content.

In return, our client will offer you the opportunity to:

- Work for one of the fastest-growing brands in the events world
- Execute an exciting new brand vision
- Travel the world
- Be a part of a fun and dedicated team
- Move the fintech industry forward by shaping debates, issues, and opportunities

**Key Responsibilities**
- Gain a strong understanding of our client’s brand’s audiences in the APAC region, their needs and interests, and what makes them tick.
- Work closely with the internal stakeholders to create a social media calendar in line with the marketing calendar as well as business priorities.
- Act as the responsive voice, monitoring conversations and managing the daily operations for social media.
- Own campaign initiatives, including promotion of content and digital events for the purpose of engagement, demand, and lead generation and acquisition.
- Translate campaigns into social media strategies working closely with in-house Design Studio and Video team to produce creative and video assets including Live events
- Be proactive about bringing new, innovative ideas to the table on how to grow to reach and engage with the brand’s social audiences, regularly testing content formats.
- Be on top of the latest social media trends and best practices and quickly adapt social media strategies and tactics based on them.
- Managing relationships with external agencies, suppliers, and influencers.
- Analyse performance and impact, reporting weekly, monthly, quarterly, and yearly insight and analytics updates.
- Any other ad-hoc activities within your scope

**Key Requirements**
- Exceptional copywriting and storytelling skills. Your copy has stopping power and makes people think and dream.
- Excellent organizational, planning, and execution skills with attention to detail and accuracy.
- A proactive self-starter, with an entrepreneurial mindset, who does not need to be told what to do, you will be resourceful in order to find solutions to any challenge.
- The ability to work well with a diverse team and build relationships across the business.
- The ability to work under pressure and meet tight deadlines.
- Degree in communications/marketing/English/related field or equivalent experience.
- 2+ years in B2B marketing.
- Hands-on experience across all social media platforms including LinkedIn, Facebook, Instagram, Twitter, YouTube, and Tik Tok.
- Proven experience in proactively leading the creation of social campaigns that have driven exceptional audience engagement. Can you say that you’ve grown a true fan base?
- An interest in would be advantageous.
- Experience with Google Analytics is not essential but is a positive.