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Brand Manager

3 weeks ago

Singapore GAP RECRUIT SINGAPORE PTE. LTD. Full time

You will be the brand custodian for all the products within our company, driving the brand strategy, building brand equity and focusing on brand activations across selected markets
- Responsible for portfolio expansion, campaign development and execution
- Liaise with local sales & market team to gather key market insights
- Develop brand toolkit and guidelines and ensure proper roll-out in relevant markets
- Drive packaging development based on brand plan/ business needs and local regulations
- Develop timelines and implement based on approved plans
- Develop launch plans and other relevant docs/ forms/ reports
- Engage and manage multiple stakeholders to ensure launch readiness based on plan and sharing of information
- Manage A&P and track activities

**Qualifications**:

- Minimum of six years' relevant experience in market/ brand management
- Experience in FMCG industry or brand agency is preferred