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Web & Marketing Product Manager

2 weeks ago


Bishan New Town, Singapore PIF CAPITAL (S) PTE. LTD. Full time

3 years exp

**Roles & Responsibilities**

**Who we are**:
PIF Capital is a One stop Capital Resource Platform to Fast-Track Growth Developer for SMEs. Our vision is to build A+ Companies & Capital Entrepreneur, to grow & corporatize SMEs to maximise their business valuation

**Critical Competencies / Critical Success Factors**

This person will take ownership from collaboration with stakeholders and business managers, design, delivery, quality assurance to performance, and be responsible for delivering quality standards of the platforms used by the business.

As a **Web & Marketing Product Manager**, you are an ardent customer advocate within the organisation, your responsibilities include:

- Manage the product roadmap for the website and marketing technology for all markets
- Oversee and manage lead requirements, feature development, and user acceptance testing
- Demonstrate ability to work across platforms, participate in multiple projects, and solve technical and business problems.
- Proven success bridging technical/development teams with marketing teams (media, creative, content, operations, brand management, etc.) including the ability to articulate business requirements
- Partner with the executive teams to identify key capabilities needed as well as identifying potential issues
- Partner with cross functional teams regularly to ensure alignment on feature development and project prioritisation per market
- Partner with development teams/vendors to manage the roadmap and backlog to ensure that the team delivers all capabilities on time and per expectation
**Key Accountabilities**
- 3+ years’ experience leading marketing technology at enterprise scale to achieve business outcomes. Have good experience managing data and technology used in real-time segmentation, personalization and optimization.
- At least 2 years of experience as a Digital/Website Product Manager with relevant experience in start-up /digital agencies scaling digital platforms across markets
- Passionate about building great digital products and solving customer and business problems
- Proven success bridging technical/development teams with marketing teams (media, creative, content, operations, brand management, etc.) including the ability to articulate business requirements
- Understands marketing including advertising, acquisition, retention, dynamic ad serving/creative, personalization/segmentation at scale, optimization, data flows, and audience management
- Demonstrated ability to work in a fast-paced environment with shifting priorities, limited resources and tight deadlines; excellent leadership, delegation and organizational skills to plan, prioritize, and handle multiple projects simultaneously
- Usability and customer-focused design experience is a must
**What we offer**:

- A comprehensive Salary package inclusive of Base + Incentives + Bonus + Employee's Share Rewards
- An extensive career development Fastrack management scheme
- Custom-made personal growth and development for every employee to achieve career goals.

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