Content Strategist

2 weeks ago

Singapore FUR AND FUR PTE. LTD. Full time

**ABOUT THE ROLE**
Blafink is looking for a content strategist who will play a key role in delivering engaging content to our community. You have creative vision, possess collaboration skills and are metric driven to meet content goals. There will also be opportunities to stretch yourself and dive into other areas of marketing such as web management and running ad campaigns. Importantly, you are also a self starter who is curious about the home furnishings industry and you’re passionate about growing a Singapore furniture brand.

**KEY RESPONSIBILITIES**
- Conceptualise, develop and execute social strategies and approaches for Blafink
- Adapt concepts and content to all our communication channels
- Engage with the community (interior designers and homeowners) talking about Blafink. Proactively looking up our hashtags, brand mentions and joining the conversation when appropriate
- Develop standards and best practices for implementation of content strategeies

**REQUIREMENTS**
- 2 - 3 years of proven content strategy and project management experience
- Sound knowledge of content management systems, keyword research tools, social media platforms
- Excellent verbal and written English
- Graphic design, photography and video editing skills are an advantage
- Confident in trying new things and learning from failure

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