Vice President, Customer Life Cycle Management

-Job description

**Some careers grow faster than others.**

If you’re looking for a career that will give you plenty of opportunities to develop, join HSBC and your future will be rich with potential. Whether you want a career that could take you to the top, or simply take you in an exciting new direction, HSBC offers opportunities, support and rewards that will take you further.

HSBC Life in Singapore is the combination of AXA Singapore and HSBC Insurance. Here you can specialize in Insurance but enjoy the advantages that come with being part of a leading global international bank

Insurance is about people, and the promises they make. At HSBC Life in Singapore we help deliver on these promises by providing a wide variety of life insurance products and services to our clients throughout the Asia-Pacific region. Our employees enjoy a dynamic and innovative workplace and a world of opportunities to develop their careers in a high-profile growing business segment. We empower our combined team of high-performing individuals to build skills and explore new experiences to realise the full potential of being part of HSBC.

Together we will pursue efficient ways of working. We will harness the latest data and technology solutions to achieve meaningful outcomes for our clients. And the protection we offer will create broad and lasting impact, helping clients to be healthier, more productive and more confident in their futures.

We are currently seeking a high calibre professional to join our team as a **Vice President, Customer Life Cycle Management (CLCM).**

**Principal Responsibilities**
- Contribute to the CLCM Forum in HSBC Life Singapore and when necessary, act as deputy for the Head of CLCM to chair the CLCM Forum or to attend cross WPB CLCM Forums and steering committees
- Contribute to the delivery of Customer Operating Plan (COP) and CLCM metrics forecast and actual performance management
- Lead agile cross functional teams with core team members from Customer & Digital teams e.g. Marketing & Proposition, Customer Experience, Data & Analytics, Digital, and distribution and other business teams to drive Customer campaigns and initiatives to Leads Generation activities to increase New-To-Insurance (NTI) customers, drive implementation of customer retention initiatives from both recovery and prevention perspective. You will also work closely with WPB counter parties to drive insurance penetration withing retail bank customer base collaboratively
- Work collaboratively with other Customer & Digital teams to use data analytics, marketing and digital touch points to drive change management at both customer and distributors level to deliver Customer Operating Plan
- Leverage data analytics to recommend the business priorities, insights driven customer acquisition and engagement action to improve customer portfolio quality and profitability
- Recommend the prioritization of existing resources and manage future demand resources required to achieve business objectives and strike the balance of resources allocation provided by D&A and other relevant stakeholders.
- Practice best in class project management discipline in documentation and record keeping
Requirements
- At least 8 to 10 years' experience in business management (e.g. distribution management, performance management, customer management functions) in insurance industry
- Agile trained matured project leader with high level of attention to detail, including a proven ability to manage multiple and competing priorities simultaneously
- Deep understanding of insurance products and distribution model
- Bachelor’s degree in a relevant business discipline
- Extensive skills in strategy, analytics, planning, marketing, product profitability modelling and financial analysis, across multiple financial product categories and customer segments
- Good understanding of digital platforms / CRMs / marketing automation, customer insights, customer segmentation modeling
- Strategic thinker who can think "out of the box" to solve problems
- Strong leadership and communication skills; people manager and team player
- Proven ability to be a self-starter with energy and drive in a challenging and dynamic environment
- Energetic, versatile and be constantly ready to accept to perform duties beyond stated scope

To be considered for this role, the relevant rights to work in Singapore is required.

**You’ll achieve more when you join HSBC.**

Issued by The Hongkong and Shanghai Banking Corporation Limited.