Marketing Manager, APAC

5 days ago


Singapore IQVIA Full time
  • Oversee the overall development and implementation of marketing strategy of Research and Development (RDS) business unit in Asia Pacific.
  • Manage RDS marketing budget and allocation to plan including, disbursement, coordination tracking across APAC sub-regions.
  • Manage and build relationships with subject matter stakeholders within the business and externally to execute engaging thought leadership content across the 5 core 2025 APAC digital and thought leadership campaigns.
  • Collaborate with individual countries’ commercial and marketing team with strategies formulation and Business planning.
  • Strategize, analyse, and execute digital marketing including social media marketing and work with internal teams to execute.
  • Monitor and evaluate digital performance across the region for actionable insights and decision making that contribute to business development.
  • Oversee social media strategy and engage relevant stakeholders to build strong brand presence and affinity in the region.
  • Improve and utilize established standard operating processes and procedures (SOPs) for activating marketing promotions and programs.
  • Primary point of contact and coordination for APAC regional marketing vendor (agency) relationships.
  • Prepare and present reports across key digital marketing and other indicators.

Requirements:

  • Bachelor's Degree required with 5 - 7 years relevant marketing experience.
  • APAC experience preferred
  • A self-starter who has demonstrated experience in managing Brand Strategy, Digital Marketing and Corporate Communications
  • Excellent time management, planning and organisational skills and ability to work to tight deadlines
  • Excellent Interpersonal and communication skills, problem solving and influencing skills with the ability to build effective relationships
  • Pharmaceutical and CRO experience will be advantageous in the role

IQVIA is a leading global provider of clinical research services, commercial insights and healthcare intelligence to the life sciences and healthcare industries. We create intelligent connections to accelerate the development and commercialization of innovative medical treatments to help improve patient outcomes and population health worldwide. Learn more at https://jobs.iqvia.com



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