Senior Assistant Manager, Group Marketing Communications
1 week ago
Overview
We are seeking a Senior Assistant Manager to join our Group Marketing Communications team. This role supports the management and execution of marketing communications strategies to build SingHealth's profile and strengthen brand awareness among our key audiences: patients, members of the public and healthcare professionals.
Responsibilities
Manage patient education, informational and promotional collaterals across print and digital platforms. This includes conceptualising ideas and editorial outlines, editing and writing content through to final implementation.
Enhance awareness, visibility and usage of the corporate website by developing new content and incorporating best practices for Search Engine Optimisation (SEO). Regularly monitor content performance and identify ways to boost engagement rates.
Develop and edit content for SingHealth's e-newsletter and print collaterals for external partners.
Prepare and manage ad hoc media initiatives and visits to ensure successful execution.
Qualifications
Bachelor's degree, preferably in Arts, Communications or Business, with at least 4 years' relevant experience
Experience in writing articles for publications in magazines/websites
Background in producing and optimising website content for search engine optimisation is advantageous
Strong command of both spoken and written English with excellent writing and editing skills
Strong organisational skills with the ability to manage multiple stakeholders and priorities concurrently
Excellent computer literacy and proficiency with Microsoft applications
Analytical and highly meticulous
Team player and strong collaborator
Independent self-starter with the ability to multitask in a dynamic and fast-paced environment
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing
Industries
Hospitals and Health Care
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