Senior Digital Marketing Executive

3 days ago

Singapore TEMP-TEAM PTE LTD Full time
Location: East (Near MRT)
Working hours: 9am - 6pm, Monday to Friday
Work arrangement: Hybrid (3 days in office, 2 days remote)
Salary: Up to $4,200
Key Responsibilities
  • Reports to Digital Marketing Manager, Regional Marketing
  • Lead and optimize regional e-commerce and digital campaigns (SEM, SEO, paid social) to drive traffic, engagement, and ROI.
  • Conduct A/B testing and funnel analysis to enhance conversion paths and customer journeys.
  • Collaborate with regional sales offices to ensure competitive digital positioning and alignment with market trends.
  • Develop and execute loyalty programs and lifecycle engagement strategies to increase retention and repeat purchases.
  • Utilize behavioral data and AI-powered segmentation to deliver personalized content and offers.
  • Advocate for customer-first thinking across regional marketing efforts, fostering long-term brand advocacy.
  • Monitor competitor activity and evaluate campaign performance across digital touchpoints.
  • Build intuitive dashboards that provide real-time insights on acquisition, retention, and conversion metrics.
  • Pilot emerging AI tools (e.g., chatbots, predictive analytics, personalization engines) to elevate campaign efficiency and customer experience.

Requirements
  • 3-4 years of digital marketing experience, preferably in a regional or multi-market capacity.
  • Strong foundation in paid media (search, social, performance marketing).
  • Exposure to e-commerce platforms, loyalty marketing, and personalization strategies.
  • Analytical mindset with dashboarding skills and the ability to translate data into actionable insights.
  • Curiosity and/or experience with AI-driven marketing tools and automation platforms.
  • Familiarity with CMS platforms such as Sitecore is a plus.
  • Proactive communicator with the adaptability to thrive in both virtual and cross-functional environments.

Interested applicants, please email your resume to
Tan Li Lian
EA 01C3135
Reg R

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