Assistant Product Marketing Manager

5 days ago

Singapore LG Electronics Singapore Full time

1. Marketing Communications/ Campaign Management
Collaborate with product manager to develop a comprehensive go-to-market strategy to drive market penetration and sales growth.
Plan and execute yearly marketing calendar in line with business objectives.
Implement 360 integrated marketing communications campaigns for product portfolio (ATL/BTL marketing communications, campaign materials, POSM production).
Assist in implementation of VM guidelines and drive traffic to showroom with a robust Omni channel strategy.
Oversee in-store display and create relevant POSM for retail store.
Manage and optimize digital marketing initiatives inclusive but not limited to SEO, SEM, media buy to optimize targeting and achieve KPI.
Deliver campaigns on time, and in line with agreed KPI's.
Manage agency partners to deliver on campaigns, events, and product launches.
Maintain brand and image consistency across all communications and campaigns.
Plan and implement consumers, trade events, promotions and 3rd party collaborations with qualitative executions to maximize branding and commercial returns.
Revise social media image formats and digital banners.
2. Report/Admin Management
Marketing budget planning and registering.
Quotation and invoice management.
Campaign performance analysis with an always-on approach to optimise marketing efficiencies.
Post campaign report analysis – weekly, monthly campaign/ Marketing report, best practices etc.
Developing & gaining internal alignment of marketing strategies across multiple functional teams, local & international stakeholders.
Execute sales and marketing activities in consensus with HQ.
Work closely with Product Management, Digital Marketing, PR & Social Media/ Corporate Marketing teams to develop IMC strategy and campaigns for product portfolio, and for reporting purposes - ATL/BTL, digital, paid social advertising etc.
3. Education level and/or relevant experience(s)
Degree or Diploma in Marketing, Business Administration or related disciplines from an accredited institution.
Min 5 years of relevant experience.
2-3 years of experience in sales and marketing in consumer goods.
4. Knowledge and skills (general and technical)
Demonstrate competence in use of Microsoft Office software suite, especially PowerPoint, Word, Excel, Electronic mail.
Excellent written communication skills including letter writing and verbal communication skills, particularly dealing with people of diverse cultural backgrounds.
Highly developed planning, organizing and time management skills.
Previous experience in a fast paced department or company.
Experience in dealing with external suppliers.
Ability to multi-task and attention to details.
Able to handle ambiguity and high adaptability.
Creative and innovative.
Seniority level
Not Applicable
Employment type
Full-time
Job function
Business Development, General Business, and Marketing
Industries
Computers and Electronics Manufacturing
#J-18808-Ljbffr

  • Product Marketing Manager

    2 days ago

    Singapore STRATEGIC MARKETING (S) PTE. LTD. Full time

    **Key Duties and Responsibilities**: 1. Responsible for the development of effective marketing strategies to drive the market share, and achieve the sales targets. 2. Source for good quality home appliances and aircons from overseas factories 3. Constantly analyse competitors and market trends so as to develop new products and phase out those end-of-life...

  • Marketing Assistant

    4 days ago

    Singapore MAYER MARKETING PTE LTD Full time

    Provide support to Marketing Department and ensure that delegated marketing & administrative tasks and activities are completed in a timely manner as directed. - Assist in execution of Marketing campaigns and develop marketing materials like brochures, retail POP, etc. - Assist in organizing and coordinating marketing events such as showroom campaigns,...

  • Product Marketing Associate

    2 days ago

    Singapore Nexus Marketing Full time

    "Are you looking for a rewarding career opportunity? Join our team and be part of something extraordinary! We're a dynamic and innovative company that values your talent and growth. **Benefits**: - Travelling opportunities for enhanced learning - Exciting role with excellent growth opportunities - Vibrant and fun environment - One on one mentorship -...

  • Fresh Grads/ord

    2 weeks ago

    Singapore Visionary Product Marketing PTE LTD Full time

    Are you ready to make a difference in the marketing industry? We are here to help! We are one of the industry’s leading company and we specialise in marketing for a variety of companies, ranging from telcos to NGOs. **Responsibilities**: - Engaging with clients and looking for potential customers - Increasing our client’s brand awareness - Having a...

  • Marketing and Research Assistant

    2 weeks ago

    Singapore Marketing Institute of Singapore Full time

    Company Marketing Institute of Singapore - mis.org.sg Designation Marketing and Research Assistant Date Listed 26 Nov 2024 Job Type Entry Level / Junior Executive - Part/TempIntern/TS Job Period From Jan 2025, For At Least 6 Months Profession Marketing / Public Relations Industry Advertising / Event / Exhibit Location Name Mountbatten Road,...

  • Assistant Product Marketing Manager

    1 day ago

    Singapore beBee Careers Full time

    **Product Marketing Assistant Manager Position**Key ResponsibilitiesDevelop and strengthen relationships with suppliers.Drive demand creation and product promotional activities.Collaborate with Sales and FAE teams to achieve revenue, profit, and supplier objectives.

  • Marketing - Assistant Product Manager

    1 week ago

    Singapore Rapsys Technologies Full time

    Identify gaps in the service offering and support development of a clear product roadmap for enhancements and expansions through understanding market trends, competition and environment - Plan and maintain regional roadmap including sequencing and timing of capabilities and features as well as regional rollout plan - Capitalize on product differentiation and...

  • marketing executive

    2 weeks ago

    Singapore MD (SINGAPORE) CONSUMER PRODUCT CO. PTE. LTD. Full time

    Roles & Responsibilities1. Develop and implement marketing strategies to promote products. 2. Plan and execute marketing campaigns, including digital marketing, social media, and advertising. 3. Create, design, and manage artwork and content for the company's websites and social media platforms. 4. Monitor and analyze the performance of marketing campaigns...

  • marketing executive

    2 weeks ago

    Singapore MD (SINGAPORE) CONSUMER PRODUCT CO. PTE. LTD. Full time

    Roles & Responsibilities1. Develop and implement marketing strategies to promote products. 2. Plan and execute marketing campaigns, including digital marketing, social media, and advertising. 3. Create, design, and manage artwork and content for the company’s websites and social media platforms. 4. Monitor and analyze the performance of marketing campaigns...

  • marketing executive

    2 weeks ago

    Singapore MD (SINGAPORE) CONSUMER PRODUCT CO. PTE. LTD. Full time

    Roles & Responsibilities1. Develop and implement marketing strategies to promote products. 2. Plan and execute marketing campaigns, including digital marketing, social media, and advertising. 3. Create, design, and manage artwork and content for the company's websites and social media platforms. 4. Monitor and analyze the performance of marketing campaigns...