Assistant Director/Director, Digital Marketing
1 day ago
Join to apply for the Assistant Director/Director, Digital Marketing role at Resorts World Sentosa . Resorts World Sentosa is seeking a strategic and results‐driven Digital Marketing Director to lead our digital marketing efforts with a strong focus on performance marketing and direct sales conversion. The role is responsible for developing and executing data‐driven regional and local campaigns that drive customer acquisition, conversion, and ROI across all direct and digital paid, owned and earned channels. The ideal candidate is both analytical and creative, with deep expertise in media, conversion rate optimization, and marketing analytics. Responsibilities Develop and execute long‐term digital marketing strategies across paid, owned and earned channels aligned with business goals. Develop and deliver a full funnel marketing approach across social media, digital, e‐commerce, social commerce, affiliate programs that drives conversion. Deep knowledge of paid media channels (Google Ads, Meta Ads, LinkedIn, TikTok, etc.). Experience with bidding strategies, audience segmentation, and campaign optimization. Experience in developing and executing direct sales model across multiple channels (web, app, social commerce, affiliate programs, app, mini program, kiosk etc). Skilled in content optimization, A/B testing, multivariate testing, and user behavior analysis. Expertise in structuring and interpreting sales, marketing and web analytics data to make informed decisions. Proficiency in marketing analytics, attribution models, and ROI analysis. Proven ability to lead cross‐functional teams and manage external agencies. Strong mentoring and coaching skills to develop high‐performing teams. Understanding of the development and implementation of marketing and web analytics (Adobe Analytics and Google Analytics). Familiarity with digital and web technologies (HTML/CSS basics, tag management, ad serving tracking pixels). Experience in managing large‐scale digital budgets and forecasting performance outcomes. Excellent verbal and written communication skills. Ability to collaborate with product, sales, creative, and data teams effectively. Focused on understanding customer needs and behaviors to drive engagement and conversion. Experience with personalization and dynamic content strategies. Comfortable working in fast‐paced environments with shifting priorities. Ability to pivot strategies based on market trends and performance insights. Qualifications Bachelor's or Master's degree in Marketing, Business, or related field. 10+ years of experience in digital marketing across regions, with at least 5 years in a leadership role focused on performance marketing. Experience in travel and/or tourism industry. Proven track record of driving measurable growth through paid media and conversion optimization. Strong analytical skills and proficiency in tools like Google Analytics, Meta Ads Manager, Google Ads, and marketing automation platforms. Experience with attribution modeling, customer segmentation, and lifecycle marketing. Excellent leadership, communication, and project management skills. Ad Platforms: Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, TikTok Ads, Xiao Hong Shu, WeChat, Google Campaign Manager. SEO & SEM tools. Project Management tools. #J-18808-Ljbffr
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Assistant Director of Digital Marketing and
20 hours ago
Central Singapore IHG Full time**About us** At Holiday Inn® Hotels & Resorts, our job is to bring the joy of travel to everyone. That’s where you come in. When you’re part of the Holiday Inn Hotels & Resorts brand, you’re more than just a job title. At Holiday Inn, we look for people who are friendly, welcoming and full of life; people who are always finding ways to make every...
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Copywriter & Digital Marketer
2 weeks ago
Singapore SME Digital Marketing Full timeAs our name states, SME Digital Marketing does just that. A full-service digital marketing agency founded in Singapore, our goal is to empower enterprises to prosper in this digital economy. Our clients range from standalone businesses to MNCs & publicly listed entities. - You will gain leading digital practices - You will learn how to scale digital...
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Copywriter & Digital Marketer
2 weeks ago
Singapore SME Digital Marketing Full timeAs our name states, SME Digital Marketing does just that. A full-service digital marketing agency founded in Singapore, our goal is to empower enterprises to prosper in this digital economy. Our clients range _from_ standalone businesses to MNCs & publicly listed entities. - You will gain leading digital practices - You will learn how to scale digital...
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Copywriter & Digital Marketer
1 week ago
Singapore SME Digital Marketing Full timeAs our name states, SME Digital Marketing does just that. A full-service digital marketing agency founded in Singapore, our goal is to empower enterprises to prosper in this digital economy. Our clients range from standalone businesses to MNCs & publicly listed entities. - You will gain leading digital practices - You will learn how to scale digital...
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Singapore Ministry of Digital Development and Information Full timeOverview Snr. Assistant Director/Deputy Director, Smart City Division, SNDG – Join to apply for the Snr. Assistant Director/Deputy Director, Smart City Division, SNDG role at Ministry of Digital Development and Information . The Smart Nation Group – Digital Government (SNDG), under the Prime Minister's Office (PMO) and administratively managed by the...
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Digital Media Account Director
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Singapore Construct Digital Full time**Overview** **Key Responsibilities** **Account Director Responsibilities**: - Lead, plan, and manage activities for key accounts. - Create an environment for outstanding work and profitable service delivery. - Grow and maintain key client relationships. - Track and deliver on account revenue and profitability targets. - Develop trusted relationships with...
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Assistant Director, Digital Marketing
2 weeks ago
Singapore Gardens by the Bay Full timeA leading horticultural attraction in Singapore is seeking an experienced Marketing Communications (Digital Marketing) Assistant Director. This role focuses on promoting the organization through data-driven digital marketing strategies and optimizing campaigns across multiple platforms. The ideal candidate has at least 8 years of relevant experience and a...
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Growth Marketing Director
2 weeks ago
Singapore Digital Realty Full time**Position Title: Growth Marketing Director** **Location: Singapore** **Your role** - The Growth Marketing Director will be responsible for developing and executing comprehensive marketing strategies to drive customer acquisition, retention, and revenue growth across digital and traditional channels. This role requires a data-driven mindset, strategic...
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Sales Director
5 days ago
Singapore Adelphi Digital Full timeSales Director Singapore Adelphi Digital are looking for a Sales Director to join our international digital consultancy. We help our clients to understand the power and potential of the web and need a Sales Director who can help our current and potential clients to identify opportunities for their businesses. This is truly dynamic role; you will operate at a...
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Sales Director
1 day ago
Singapore Adelphi Digital Full timeSales Director Singapore Adelphi Digital are looking for a Sales Director to join our international digital consultancy. We help our clients to understand the power and potential of the web and need a Sales Director who can help our current and potential clients to identify opportunities for their businesses. This is truly dynamic role; you will operate at a...
