Event Planning Director

2 weeks ago

Singapore beBeeMarketing Full time

Event Senior Manager

This role focuses on leading the planning, development, and execution of membership programs, campaigns, promotions, and member events that support business goals in acquisition, retention, reactivation, and revenue generation.

Key Responsibilities:

  • Formulate and implement marketing strategies to drive business growth.
  • Plan and coordinate member engagement events such as tournaments, gala events, and exclusive performances.
  • Coordinate and execute business-related projects across multiple departments ensuring timely, within-scope, and budget-friendly delivery.
  • Liaise with IT and relevant business units to ensure management, accessibility, and integrity of marketing data for campaign execution and analysis.
  • Supervise and mentor junior staff to ensure strong performance, compliance, and development of team capabilities.
  • Analyze post-event feedback and recommend improvements for enhanced customer experience and better Return on Investment (ROI).
  • Maintain strict adherence to SOPs, internal controls, and regulatory policies through regular audits, investigations, and compliance reviews.

Requirements:

  • Bachelor's degree in Business Administration or Marketing with proficiency in Microsoft Office applications.
  • Minimum 5 years' experience in a similar capacity.
  • Prior experience as talent buyer or planning and execution of performance/concert events will be advantageous.
  • Proven track record in strategic planning, managing, and executing successful marketing campaigns and systems.
  • Excellent analytical skills with ability to interpret data and leverage insights to drive marketing strategies.
  • Exceptional communication and interpersonal skills to collaborate with cross-functional teams and build relationships with internal and external stakeholders.
  • Strong project management skills to effectively coordinate multiple campaigns at a time.

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