Manager, Resident/Patient Outreach

2 weeks ago

Singapore National University Polyclinics Full time

Manager, Resident/Patient Outreach & Engagement, RHSO Job ID: 8696Job Function: Administration Institution: National University Health System Job Responsibilities Resident Engagement via Email Campaigns Lead the planning, development and execution of targeted email campaigns to drive resident engagement and promote community health programmes Manage end-to-end campaign process, including audience segmentation, approvals, testing, deployment and post-campaign performance analysis Develop high-quality content adhering to brand guidelines and campaign objectives Own and maintain an email marketing calendar, ensuring alignment with regional health initiatives and goals Collaborate across functions to ensure seamless execution, in accordance to best practices and organisational protocols Marketing & Publicity of Community Health Programmes Develop publicity strategies and implement data-driven marketing campaigns to drive awareness and sign-ups to regional health initiatives and programmes Support cross-functional teams to develop effective marketing campaigns and ensure timely rollout and alignment with overall objectives Oversee development of marketing assets, messaging and promotional materials Performance Tracking & Optimisation Monitor campaign performance and engagement metrics to provide actionable insights Optimise campaign performance based on data insights and stakeholder feedback Manage campaign budgets efficiently to meet targets Other Related Duties Undertake any other projects/assignments as assigned Job Requirements Bachelor degree in marketing, business administration or related discipline Minimum 8 to 10 years of marketing experience with at least 2 to 3 years in a supervisory role, in email marketing or members engagement, preferably in healthcare or public sector. Proven experience in developing and executing data-driven email campaigns Strong understanding of CRM and email platforms is a must O perationally strong and process-driven with a focus on execution Familiarity with best practices in consent and data management Excellent stakeholder management skills with the ability to drive cross-team collaborations Experience in healthcare communications would be advantageous Able to work effectively under tight timelines #J-18808-Ljbffr

  • Manager, Resident/Patient Outreach

    1 week ago

    Singapore National University Polyclinics Full time

    Manager, Resident/Patient Outreach & Engagement (Marketing), RHSO Job ID: 8696Job Function: Administration Institution: National University Health System Job Responsibilities Resident Engagement via Email Campaigns Lead the planning, development and execution of targeted email campaigns to drive resident engagement and promote community health programmes...

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