E-Commerce Digital Marketing Executive

2 weeks ago

Singapore MAXI HOME FURNISHING PTE. LTD. Full time
Roles & Responsibilities

We are seeking a proactive and detail-oriented E-Commerce Digital Marketing Executive to manage our Shopify website and drive online marketing initiatives. This role combines hands-on website management with digital campaign execution across Google, Meta, and social media platforms. The ideal candidate is both creative and analytical, with a strong understanding of e-commerce performance metrics.

Key Responsibilities:

Shopify Website Management


•Upload and update products with accurate descriptions, images, and SEO-friendly content.


•Maintain and refresh website banners, collections, and landing pages.


•Monitor site performance and user experience, flagging issues proactively.

Digital Marketing & Analytics


•Manage Google Ads campaigns (Search, Display, Shopping) to maximize ROI.


•Run and optimize Meta Ads (Facebook/Instagram) for awareness, traffic, and conversions.


•Track, analyze, and report performance via Google Analytics, Meta Ads Manager, and other tools.


•Interpret ad reports to recommend improvements and scale successful campaigns.

Social Media & Content


•Plan and execute content posting on social media platforms.


•Ensure consistent branding across website, ads, and social media.


•Coordinate with designers/photographers for creatives and visuals.


•Monitor engagement and community feedback to optimize posting strategies.

Requirements:


•Diploma/Degree in Marketing, E-Commerce, Communications, or related field.


•1–3 years of hands-on experience in e-commerce or digital marketing.


•Proficiency in Shopify, Google Ads, Meta Ads, Google Analytics, and SEO.


•Strong understanding of ad performance metrics, reporting, and campaign optimization.


•Knowledge of Canva/Photoshop or equivalent tools for basic creatives is a plus.


•Detail-oriented, analytical, and able to multitask in a fast-paced environment.

Tell employers what skills you have
Able To Multitask
SEM
Advertising
Social Media
User Experience
Marketing
Online Marketing
Website Management
Digital Marketing
Copywriting
Google Ads
Facebook
Google Analytics
SEO
Adobe Photoshop
Brand Awareness

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