Data Strategist

4 days ago


Singapore MullenLowe Singapore Full time

Responsibilities Main frontliner leading and delivering the work for CRM and tactical edms businesses for both APAC and EMEA Focused delivering on data intelligence, contact strategy, data investigations, creation of dashboards, data cleansing, monthly reporting and annual reviews Data storytelling is key, not just a numbers cruncher but someone who knows what data mean Able to look at data to diagnose problems and use insights to arrive at solutions Working with CRM tech implementation specialist day-to-day to deliver recommendations to clients and take briefs independently Partner with backend/data engineering teams to validate data accuracy, resolve discrepancies, and understand data pipelines A bridge for clients to understand what data means for their business A bridge for internal to understand the scope and resource requirements Duties may expand beyond CRM to website reporting, conversation rate optimisation work, martech innovations, quant market research work Able to jump into the work to problem solve with the team proactively Not simply a data analyst for sure Will be good to be SG-based but not necessarily so Skills Data manipulation skillsets a must – Python, SQL Experience with CRM platforms – Eloqua, Salesforce, Adobe campaign Experience with BI – Tableau, PowerBI, Looker studio Experience with website analytics – adobe, sitecore Understanding of martech ecosystem and how it fits together Someone who's articulate and analytical Experience 5-8 years of experience in an agency role, running as CRM data strategist Or client side, managing CRM intelligence or BI work Good to be have exposure in industries where CRM is a big thing – e-commerce, automotive, luxury Problem-solving skills is a priority Demonstrates ability to manage clients and deliver work at the same time – a person who isn't just a supervisor or an executioner, we need both In a role where it's common to proactively pursue new projects VS just happy with status quo Seniority level Associate Employment type Full-time Job function Advertising Industries Advertising Services #J-18808-Ljbffr


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