Sales Manager

1 week ago


Singapore SAM SENG PRIVATE LIMITED Full time

Company overview Sam Seng Pte Ltd, established 1969, is a trusted Singapore wholesaler of dry goods and food products with 56 years of heritage and a portfolio of 800+ SKUs. We serve major F&B chains, modern trade, heartland retailers, charitable organisations and HORECA partners. We are modernising our brand and systems and are looking for a results-driven Sales Manager to accelerate growth. Role purpose The Sales Manager is responsible for driving B2B and B2C sales growth across Sam Seng’s product portfolio, managing key accounts and channel partners, building and coaching the sales team, and working cross-functionally with operations and marketing to deliver outstanding customer service and margin performance. Key responsibilities Deliver sales revenue and margin targets for assigned channels (F&B chains, modern trade, HORECA, heartland outlets and institutional accounts). Develop and execute territory and



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