Creative Campaign Specialist

2 weeks ago

Singapore beBeeMarketer Full time

Marketing Campaign Coordinator

The Role: We are seeking a Marketing Campaign Coordinator who is passionate about executing dynamic marketing strategies. This role involves working closely with our Event Managers to plan and execute compelling campaigns for exciting industry shows.

Key Responsibilities:

  • Collaborate with Event Managers to develop and implement exhibitor and visitor marketing campaigns.
  • Craft persuasive content for emails, websites, social media, collaterals, and other event marketing materials.
  • Drive visitor and delegate acquisition through targeted, data-led strategies and marketing automation.
  • Monitor campaign performance and optimise based on metrics like open rates, clicks, and conversions.
  • Manage and segment databases to maximise outreach and engagement.
  • Take ownership of event websites and social media channels to boost visibility and reach.
  • Plan and schedule content for email and social media.
  • Liaise with external partners ensuring timely and on-brand delivery.
  • Reach out to and work with media and industry partnerships to amplify event visibility.
  • Work closely with speakers, exhibitors, and partners to support their marketing needs.
  • Manage the end-to-end registration process, from system setup to onsite operations.

Requirements:

  • 1–2 years of experience in B2B or events marketing, digital events, or similar fields.
  • A professional marketing qualification or related degree.
  • Strong copywriting skills.
  • Proficiency in Canva and Adobe Illustrator.
  • Hands-on experience with social media and digital marketing platforms.
  • Familiarity with CRM, CMS, and email marketing tools (HubSpot experience is a plus).
  • Good analytical skills with the ability to translate findings into actionable plans.
  • Highly organised, with the ability to juggle multiple projects and meet tight deadlines.
  • A strong communicator and a collaborative team player.
  • Curious, self-motivated, and always eager to learn.

We will provide training for experience in advanced tech industries.

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