
Senior Performance Marketing Specialist
2 weeks ago
Senior Performance Marketing Specialist (US market)
We're rethinking homes for how people really live, and we're looking for a Senior Performance Marketing Specialist (US Market) to join ourGrowth & Intelligence Marketing team to help shape the future of living—one thoughtful detail at a time.
This role will see you planning, executing and optimizing our paid media buys across various channels.
What you'll be doing:
- Plan, execute, and optimize ad campaigns across platforms like Google, Meta, Pinterest, Bing, and retargeting partners.
- Manage media budgets across key markets, making strategic allocation decisions to drive performance.
- Monitor campaign performance, report on KPIs, and extract insights for continuous optimization.
- Collaborate cross-functionally to support campaigns, propose creative ad ideas, and drive key marketing initiatives.
- Liaise with external partners and stay up to date on industry trends to keep Castlery ahead in performance marketing.
What you need to succeed:
- Bachelor's degree in Marketing, Business, Statistics, or a related field.
- Minimum of 3 years' experience in Performance Marketing, Paid Media, or Data Analytics roles.
- Strong analytical and problem-solving skills, with a passion for data; experience with Google Analytics and data visualization tools like Tableau or Power BI is a plus.
At Castlery, we've spent over a decade building a brand people love by designing furniture for real life — durable, beautiful, and made to keep up with change.
Now, we're focused on what's next: scaling with care, crafting better experiences, and growing a team that's as intentional as our design philosophy.
If you believe that good homes create good lives, come build with us.
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