
Growth & Digital Marketing Manager
1 week ago
The hiring Company is looking for a Growth & Digital Marketing Manager to accelerate our pipeline growth across paid media, SEO, and outbound channels.
As part of a lean, high-impact team, you'll be the third marketer alongside the Marketing Director and Content Marketing Manager. This is a hands-on role where you'll own both strategy and execution of demand generation initiatives that directly contribute to revenue growth. You'll design and run experiments across the funnel, leverage AI-driven tools for automation, and continuously optimize campaigns with data.
Key responsabilities :
- Design and implement a structured experimentation framework to drive qualified pipeline growth through SEO, AI search, automated outbound, and paid campaigns.
- Build scalable workflows using modern growth tools that reduce manual work and boost conversion rates.
- Monitor and optimize campaign performance, ensuring clear links between marketing activity and business impact (CAC, pipeline contribution, conversions).
- Run growth experiments across multiple channels and share performance insights with the team.
- Grow qualified traffic through SEO and AI search optimization (GEO/AEO).
- Launch and scale paid media campaigns across Google Ads, LinkedIn Ads, and other platforms.
- Automate outbound and nurture workflows with tools such as Clay, Smartlead, Unify, and Instantly.
- Optimize landing pages and website experiences using Webflow.
- Own dashboards and reporting of key growth metrics.
Requirements:
- A Bachelor's or Master's degree in Marketing, Computer Science, Engineering, or a related field.
- 5+ years of experience in B2B SaaS marketing with a focus on growth & digital marketing, SEO, and performance marketing.
- Familiarity with AI-native tools and a strong automation mindset
- A data-first, experimental approach to growth
- Clear communicator who works well with others and gets things done
- Proven experience in early-stage or high-growth startups managing multiple projects simultaneously.
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