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Senior Marketing

2 weeks ago

Singapore Perennial HR Full time

Senior Marketing & Communications Manager
Job Description:
A leading hotel chain where excellence in hospitality meets innovation in marketing is currently recruiting for a talented Senior Manager for Marketing & Communications to lead our promotional efforts for one of their properties.
Key Responsibilities
You will be responsible for steering media and communication objectives, overseeing content marketing strategies, and leading various communication, media, and public relations initiatives.
Develop a comprehensive marketing and communications strategy.
Conduct market research and oversee branding efforts.
Manage online and traditional advertising initiatives.
Cultivate relationships with stakeholders and media partners.
Collaborate with the sales team to create promotional materials.
Lead and mentor team members.
Monitor campaign performance using analytics tools.
Coordinate promotional events and manage the media plan.
Oversee strategic alliances and partnership programs.
Provide guidance to the hotel on media, communications, and partnership marketing.
The Team
Reporting to the General Manager and leading a team of 2, with a dotted line to the Corporate Director of Marketing.
Skills and Experience
The ideal candidate will have extensive marketing experience in the hospitality industry and possess strong leadership, organizational, and communication skills. Proficiency in digital marketing and analytics, attention to detail with the ability to execute strategic initiatives, and a demonstrated ability to build and maintain relationships with media contacts are essential. A creative thinker with a track record of innovative content creation, proven experience in successful media positioning, and a keen understanding of market trends and competitor strategies is highly desirable. Budget management expertise for ROI and revenue goals will be considered assets.
If you are a passionate and innovative marketing professional with a background in the hospitality industry, we invite you to apply now.
Required Skills:
Positioning, Content Marketing, Budget Management, Branding, Recruiting, Public Relations, Market Research, Advertising, Analytics, Digital Marketing, Strategy, Materials Research, Leadership, Marketing Communication, Sales Management.
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