This is an IT support group | Manager, Digital Development

15 hours ago


Singapore This is an IT support group Full time

About Us
SPH Media is evolving, and we welcome talented individuals to join us in our transformation journey. Our mission is to be the trusted source of news and lifestyle content in Singapore and Asia. As an employer, we are committed to rewarding our people fairly and developing them in their careers. Grow your career in a vibrant and collaborative environment built around a culture of respect and inclusivity. Join us To work with passionate people who impact lives through the stories they tell.
About the Role
This position is part of a dynamic team, reporting to the Head of Ad Products.
The Digital Development Manager will be responsible for planning and executing audience-centric initiatives across digital touch-points through direct and programmatic channels to support digital revenue growth and deliver audience-solutions that excite our clients.
Your success means being able to increase the adoption of SPH Media’s audience-solutions among our advertisers. This will also require a basic understanding of audience / contextual targeting, audience cohorts, brand safety, IVT, programmatic advertising, ad-servers/ DSPs and digital campaign reporting
Key Responsibilities
Identify opportunities to create new audience segments that will increase adoption of first-party audience-solutions among our advertisers. Define the segmentation logic for the same.
Build digital first-party audience segments on Data Management Platform (DMP) partner and Contextual Targeting platforms in adherence to planned taxonomy, brand safety, and ensure their operational availability on all associated platforms (e.g. Point of sale, Ad server, CDP etc).
Closely monitor the scaling, inventory, and performance of all audiences and update periodically both to reporting manager and to stakeholders from Ad Operations and Ad Sales teams.
Report the usage of first-party audiences on a monthly basis to the Ad Products team, to Billing and Finance team for invoicing purposes, and to different Product teams for audience revenue recognition.
Create, maintain and automate reports on audience trends, inventory and performance across digital campaigns for sharing with our advertisers as well as internal stakeholders. Maintain digital performance benchmarks for targeted digital campaigns across different industries.
Be the custodian of the brand-safety guidelines for digital ad campaigns to ensure that our advertisers’ ads do not appear in a negative context. Align with the Sales team to create and maintain brand safety filters for ads from different industries and products, and work closely with the Ad Operations team to ensure correct usage of filters. Review and update the filters as required.
Support sales in audience built and recommendation for audience campaign
Stakeholder management: Work with existing and new partners, vendors to support the Ad Products team’s pilot assignments. Work an ongoing basis with internal Ad Operations, Ad Sales, Data, Tech, Product and Editorial teams.
Develop new audience related product(s) or packages.
Job Requirements
2+ years hands-on experience in digital ad-operations or in digital media agency or publisher operations.
Understanding of digital marketing concepts such as ad formats, page traffic, inventory, impressions, CPM, CPC, CPA, re-targeting, look-alike audiences, events tags
Familiar with ad servers and digital platforms (One or more of these : GAM360, GA360, DSPs, SSPs or DMPs)
Knowledge of digital campaign management workflows
Preferably exposure to Tableau, Datorama reporting, or other reporting and analytics tools.
Strong organizational skills and ability to be highly collaborative
#J-18808-Ljbffr



  • Singapore This is an IT support group Full time

    61520 | IT & Tech Engineering | Management | Allianz Singapore | Full-Time | Permanent Entity: Allianz Insurance Singapore Within a span of just four years, Allianz Insurance Singapore (AIS) has emerged as the fastest-growing General Insurance company, achieving an unprecedented level of success. Since its inception in Singapore, AIS has consistently doubled...


  • Singapore This is an IT support group Full time

    The Business Development Manager (BDM) main responsibility is to drive growth in his/her agency unit. The BDM reports directly to the Director of Agencies (DOA) and is required to assist the DOA in implementing & managing the cluster of Agencies, day to day operations, driving agency sales & recruitment and strategic planning in collaboration with the DOA....


  • Singapore This is an IT support group Full time

    About Love & Bloom: Love & Bloom is a retail company dedicated to bringing carefully handcrafted, unique collectibles, and gifts to our customers. Our mission is to enrich people’s lives through items that tell stories, celebrate traditions, and spark joy. We operate both online and offline, and pride ourselves on exceptional customer experiences,...


  • Singapore This is an IT support group Full time

    Date: 10 Dec 2024Location: Singapore, Singapore Company: Singtel Group An empowering career at Singtel begins with a Hello. Our purpose, to Empower Every Generation, connects people to the possibilities they need to excel. Every "hello" at Singtel opens doors to new initiatives, growth, and BIG possibilities that takes your career to new heights. So, when...


  • Singapore This is an IT support group Full time

    We are looking for a Digital Marketing Associate to support our digital marketing initiatives for the brands under the Teamlink Marketing. This is an exciting opportunity for someone who is eager to work with data, analyze trends, and help optimize our digital campaigns. You’ll assist in managing online marketing strategies and track performance to drive...


  • Singapore This is an IT support group Full time

    Our Team Mighty Jaxx is the leading integrated future culture platform in Southeast Asia today. With a mission to supercharge future culture phygitally, Mighty Jaxx’s integrated platform will empower future pop culture brands with an end-to-end supply chain of digital and phygital collectibles, including artist development and incubation, proprietary IP...


  • Singapore This is an IT support group Full time

    Key Responsibilities: Assist in planning, creating, and executing digital marketing campaigns across platforms (Facebook, Instagram, TikTok, etc.). Monitor and analyze campaign performance metrics to provide actionable insights. Create engaging content for social media, and other digital channels. Support website updates. Manage and grow online communities...


  • Singapore This is an IT support group Full time

    JOB MISSION The Digital Copywriter is a creative storyteller and strategic thinker who crafts compelling content to meet our clients' objectives. Working closely with the Creative and Accounts teams, you’ll create content that resonates with audiences while aligning with brand identities and campaign goals. Your role is crucial in delivering work that...


  • Singapore This is an IT support group Full time

    Summary Imagine what you could do here! The people here at Apple don’t just create products - they build the kind of wonder that’s revolutionized entire industries. It’s the diversity of those people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. At...


  • Singapore This is an IT support group Full time

    We are seeking a highly creative and motivated individual to join our team as a Digital Marketing and Content Creator. As a key member of our marketing department, you will be responsible for assisting in developing and implementing digital marketing strategies and creating engaging content to promote our brand and products. This is an excellent opportunity...


  • Singapore This is an IT support group Full time

    Shaping Singapore's digital future, we at the Infocomm Media Development Authority (IMDA) often tackle head-on challenges that come with developing and deploying emerging, frontier technologies across various sectors. We Dream, Design and Deliver in the technology and media space, leading Singapore into a limitless digital future. Join us in playing an...


  • Singapore This is an IT support group Full time

    As a publicly listed company, we are dedicated to integrating sustainability into every aspect of our operations and setting industry standards for environmental and social governance. Your efforts will be crucial in ensuring the organization not only stays resilient but also champions sustainable growth and leadership in the marketplace. This role will...


  • Singapore This is an IT support group Full time

    Finance Manager, Sustainability Date: 22 Nov 2024Location: Singapore, Singapore Company: Singtel Group At Singtel, we believe in the strength of a vibrant, diverse and inclusive workforce where backgrounds, perspectives and life experiences of our people help us innovate and create strong connections with our customers. We strive to ensure all our people...


  • Singapore This is an IT support group Full time

    About the role The incumbent is responsible for developing and driving new businesses as well as account extension businesses of existing clients within the Assigned Segments, from lead generation through to close. Main responsibility is to aggressively drive new and account extension businesses for the Singapore market through the development of sales...


  • Singapore This is an IT support group Full time

    Purpose & Overall Relevance For The Organization As part of Sales Development, the Sales Operations Manager implements best-in-class and future-oriented tools, processes, policies, and guidance to enable the country sales teams to achieve operational excellence and commercial success. The holder of this position is an ambassador for our Digital Sales...

  • Digital media manager

    1 month ago


    Singapore This Is An IT Support Group Full time

    Company Description Publicis Groupe is not just a company you work for; it’s a platform for you to take your talent to the world.If you want to help change the world, ideas alone are not enough. Real impact can only come from having meaningful access to a world of knowledge, people and resources. At Publicis Groupe, you are connected to our global...


  • Singapore This is an IT support group Full time

    Our client is one of the leading players in the education industry. Due to business needs, they are now recruiting a Digital Sales Supervisor to be part of their Sales Team for ongoing transformation projects. Duties of Digital Sales Supervisor: Develop strategies to boost lead conversion rates and optimize team efficiency. Create and refine scripts and...


  • Singapore This is an IT support group Full time

    Summary: We are looking for a talented and experienced digital marketing executive to join us! You will play a pivotal role in optimizing our websites strengthening our digital presence locally. This role requires you to implement effective, results-driven SEO, SEM and social media strategies to optimize our online visibility and outreach, establish strong...


  • Singapore This is an IT support group Full time

    We are seeking a highly creative Digital Content Specialist to join our marketing team. Your primary responsibility will be to create compelling digital content that boosts our brand visibility and engages our audience effectively. This role is pivotal in shaping our online presence and ensuring our content connects effectively with our target audience....


  • Singapore This is an IT support group Full time

    PURPOSE & OVERALL RELEVANCE FOR THE ORGANIZATION: Responsible for leading the implementation of the overall digital sales strategy and initiatives Support the local Digital Partner Commerce (DPC) and account teams to execute the required initiatives and capabilities to grow the digital wholesale channel and “win the digital marketplace”Deliver analytics...