Marketing Manager

Direct message the job poster from Rishworth Aviation Aerospace Executive & Technical Search Practice | ANZ & ASIA About the role Rishworth Aviation seeks a hands‐on Marketing Manager to lead and execute digital‐first marketing, brand stewardship, data‐driven insight, events, and client‐facing campaign delivery. The role manages marketing for Rishworth Aviation's own business while also designing and running marketing campaigns for external clients (aircraft operators, MROs, OEMs and other aviation sector customers). This is an excellent role for a proactive operator who wants to step up into a manager‐level position and own strategy through execution. Key responsibilities Develop and own the annual marketing strategy and calendar for Rishworth Aviation; align activities to commercial goals and KPIs. Plan, execute and optimise digital marketing across channels: website, SEO, SEM, email, social media, content and paid campaigns. Define and maintain brand guidelines, messaging frameworks and creative standards; ensure consistency across internal and client work. Lead client marketing campaigns from brief to measurement: audience definition, creative direction, channel mix, budget oversight, execution and post‐campaign reporting. Use analytics and market / trend data to surface insights, set targets, and iterate campaigns; produce regular performance reports and recommendations. Plan and manage events and exhibitions (physical and virtual): logistics, vendor management, collateral, activation and post‐event follow‐up. Produce and manage content: case studies, thought leadership, product sheets, video briefs and social assets; coordinate with external agencies and freelancers. Mentor and coordinate with cross‐functional stakeholders (sales, ops, technical teams) to gather input, approvals and campaign amplification. Maintain awareness of aviation industry trends, competitor activity and marketing best practice; propose innovative pilots and experiments. Key skills and experience 2+ years in marketing roles of a similar capacity with demonstrable ownership of digital marketing and campaign delivery; experience in a manager/lead capacity is a plus (open to strong candidates stepping up). Strong practical experience with digital channels: SEO/SEM, email automation, paid social, LinkedIn, analytics platforms (Google Analytics/GA4 or equivalent). Excellent written and verbal communication; confident presenting to stakeholders and clients. Data‐literate: able to build dashboards, interpret metrics and translate insight into action. Project and event management capability; practical experience running events or exhibitions. Meticulous attention to detail; strong organisational skills and ability to manage multiple campaigns concurrently. Self‐starter mindset: proactive, experimental, seeks continuous improvement and comfortable trying new approaches. Professional demeanour and strong interpersonal skills; able to work across multicultural teams. Bachelor's degree in marketing, communications, business, or related discipline (or equivalent practical experience). Experience in aviation, aerospace or industrial B2B sectors. Familiarity with CRM systems and marketing automation platforms. Experience working with creative agencies or in a client‐service environment. Basic design sense and experience with content tools (Canva, Adobe Creative Cloud). What Rishworth Aviation offers Ownership of a broad remit across brand, digital and client campaigns with visible commercial impact. Opportunity to shape the marketing function and drive the direction. Collaborative, technically credible leadership team in an aviation‐focused organisation. Competitive compensation and professional development support. How to apply Send your CV which should highlight a key campaign you led or contributed to, the role you played, and the measurable outcome. Any work relevant to aviation or B2B technical sectors will be extremely advantageous. Referrals increase your chances of interviewing at Rishworth Aviation by 2x #J-18808-Ljbffr