Brand Visionary

4 days ago

Singapore beBeeBrand Full time

Job Title: Brand Visionary

Role Overview:

As a Brand Visionary, you will be responsible for crafting and executing comprehensive brand strategies that foster awareness and drive business growth.

The role involves leading the brand development process, providing guidance and feedback to marketing professionals, and conceptualizing promotional events or activities.

You will also design and implement campaigns for corporate promotion, product launches, and monitor progress to submit performance reports.

A key aspect of the role is creating valuable content for the company's online presence, editorial design, and organizing publications.

Additionally, you will conduct market research to stay up-to-date with trends and competitor movements.

Strong leadership, analytical, and creative thinking skills are essential, as well as excellent communication and interpersonal skills.

Up-to-date knowledge of current and digital marketing techniques and best practices is also required.

The ideal candidate will have proven experience in brand management, with a thorough understanding of web analytics and Google Adwords.

Bachelor's degree in business administration, marketing, communications or a relevant field is preferred.

Professional certifications like CIM are an added advantage.

Key Responsibilities:

  • Develop and execute comprehensive brand strategies that align with business objectives.
  • Lead the brand development process, including concept creation, design, and implementation.
  • Conceptualize and develop promotional events or activities that support brand goals.
  • Design and implement campaigns for corporate promotion, product launches, and monitor progress.
  • Manage content creation for the company's online presence, including editorial design and publications.
  • Conduct market research to stay informed about industry trends and competitor movements.
  • Maintain up-to-date knowledge of current and digital marketing techniques and best practices.

Requirements:

  • Proven experience in brand management or a related field.
  • Thorough understanding of web analytics and Google Adwords.
  • Excellent communication, interpersonal, and leadership skills.
  • Ability to work independently and as part of a team.
  • Up-to-date knowledge of current and digital marketing techniques and best practices.

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