Digital Marketing Executive

Overview Founded in 1977, Singapore Asia Publishers Group is a leading educational publisher specializing in academic materials such as textbooks, supplementary workbooks, guidebooks, reference books, dictionaries and other educational materials. We constantly upgrade our editorial, production and marketing processes in a continual effort to give our customers high-quality, timely and relevant educational materials. We keep up to date with the current educational curriculum to ensure that all academic titles are relevant and applicable to the various educational markets we work with. We build a close and strong rapport with booksellers, schools and colleges in the region, thus meeting the specific needs of many academic institutions, teachers & students. We are always on the lookout for reliable and responsible booksellers, distributors & publishers to produce & provide an even more extensive range of academic materials for our customers. We pride ourselves on our determination to provide the best service at all times and strive to be the educational partner of choice in years to come. Updated Content: We stay ahead and keep abreast of latest developments in education curriculums through our affiliations with schools, education institutions and educators. Specialist Publisher: We remain a specialist in our field as we solely publish academic material. Overseas Recognition: Our products are highly recognized and adopted in many countries. Subject Experts: Our writers are trained and have spent at least 5 years teaching the subjects they write. Continuous Improvement: We constantly obtain feedback from stakeholders: teachers, parents and students so that we can be swift and accurate in meeting learning needs. The Role The ideal candidate will oversee the online marketing strategy for the organization by planning and executing digital marketing campaigns. This candidate will launch advertisements and create content to increase brand awareness. This candidate will have previous marketing experience and be able to monitor the company's social media presence. You Will Be Responsible For Design, maintain, and supply content for the organization's website Formulate strategies to build lasting digital connection with customers Monitor company presence on social media Launch advertisements to increase brand awareness Forming long lasting B2B partnerships Organizing and conducting interviews with different businesses or special guests Creating engaging video content Conducting market research Updating databases, spreadsheets, and inventory lists Remuneration will be commensurate with qualifications and experience. Fresh graduates are welcome to apply. Please submit your resume together with a cover letter, and include any relevant portfolio, blog, recordings, or videos, if available. We regret that only shortlisted candidates will be notified. Ideal Profile Requirements Familiar with Adobe Creative Suite Familiar with video editing software such as: Adobe Premiere Pro, Final Cut Pro, iMovie Familiar with video/audio equipment Able to work independently with minimum supervision Passionate about writing and creating interesting stories Excellent communication and research skills High attention to details Qualifications Bachelor's degree in Marketing or related field Excellent understanding of digital marketing concepts Experience with business to customer social media and content generation Strong creative and analytical skills What’s on Offer Opportunity to make a positive impact Compensation Base pay range: SGD30,000.00/yr - SGD48,000.00/yr Employment details Seniority level: Entry level Employment type: Full-time Job function: Marketing and Sales Industries: Education Administration Programs, Book and Periodical Publishing, and Online Audio and Video Media #J-18808-Ljbffr